L'Oreal USA, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
L'Oreal USA is a developer, manufacturer and marketer of cosmetic and beauty products. The company, headquartered in New York, NY, offers hair care products, skin care products, cosmetics and fragrances in four categories: Professional, Consumer, Luxury and Active Cosmetics.
|Main Telephone||(212) 818-1500|
|Main Fax||(212) 984-5019|
L'Oreal USA, Inc. ContactsContacts (5/173)
|Carol H.||Group President - L'Oreal Luxe Division||NY|
Sample of Associated Brands
|Karen F.||President - L'Oreal Paris||NY|
|David G.||President - Maybelline New York & Garnier||NY|
|Pat P.||President - Professional Products Division||NY|
|Kristina S.||Chief Communications Officer||NY|
|Dark & Lovely||*******|
|**** ******||***||Media Buying, Media Planning||2015||present|
|**** & ******||***||Media Buying, Media Planning||2015||present|
|******* *****||** ****** *********||public relations||unknown||present|
Who is the Group President - L'Oreal Luxe Division of L'Oreal USA, Inc.?
Who is the marketing contact for clothing manufacturers in NY
What is the email of the President - L'Oreal Paris of L'Oreal USA, Inc.?
What is direct phone of the President - Maybelline New York & Garnier of L'Oreal USA, Inc.?
Who is the Media Buying, Media Planning agency of L'Oreal USA, Inc.?
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TV, Digital, Print Opps: L'Oreal moves media to MEC
Subject: Digital, online, mobile, social media, TV, magazine, sponsorship, adtech, martech
Company: L'Oreal USA, one of the world's largest beauty companies
Opportunity: Consolidating its $2 billion media account at WPP’s here). The outcome is predictable considering the review began about six months after the hire of L’Oreal Media Chief Nadine McHugh, who spent 20 years at WPP, lastly at GroupM, where she led the Unilever account at Mindshare. We’ll keep you posted as we locate new agency-side decision makers.
For now, keep in mind that digital has become top-of-mind for L'Oreal across all areas of its business, as it jumpstarts US sales and looks to more efficient ways to engage millennial women. The beauty giant aspires to be the pioneer and leader of digital beauty, said Jean-Paul Agon, chairman and CEO, during the Q4 earnings call earlier this year. In fact, in the first half of 2015, digital represented about 20% of total media spend, up from 16% last year, and e-commerce sales rose more than 40% compared to 2014.
Incumbents: According to The List, Interpublic's here).
Media Spend: L'Oreal's measured media spending last year was $1.5 billion, down 8% from $1.7 billion in 2014, according to Kantar Media. Spending fell mainly because of cuts to broadcast, L’Oreal’s second highest spending channel behind magazines.
575 Fifth Ave.
New York, NY 10017
Chief Marketing Officer
Senior Vice President, Omni-Media, Strategic Investments & Creative Solutions
Chief Digital Officer