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Oscar de la Renta | Company Profile, Marketing Contacts, Media Spend, Brands




Oscar de la Renta is a luxurious line of women's fashions, fragrances and accessories. The company's products can be found in specialty boutiques and retail operations worldwide, as well as online. Oscar de la Renta is headquartered in New York, NY.

Main Telephone (212) 282-0500
Main Fax (212) 768-9110
Primary Address
11 West 42nd Street
25th Floor
New York, NY 10036
USA

Oscar de la Renta Contacts

Contacts (5/6)
Name Title State
Alex B. Chief Executive Officer NY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (212) 282-0500
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 11 West 42nd Street
25th Floor
New York, NY
10036
USA

Michele D. Senior Vice President, Marketing & Sales NY
Zohar B. Manager, Global & Digital Marketing NY
Mark B. Global Communications Manager NY
Annie M. Global Communications Coordinator NY

Media Spend

Media Spend Summary
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Associated Brands

Brand Media Spend
Oscar de la Renta *******

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Oscar de la Renta


Oscar de la Renta’s new perfume launched with little marketing activity other than that on the New York-based brand’s Facebook page. The success of this approach shows marketers that social media should now be accepted as a self-sufficient marketing medium, which has the capacity to reach and influence broad audiences, rather than being a simple “side dish” for traditional marketing campaigns.