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Ann Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




Headquartered in New York, NY, Ann Taylor Stores Corporation is a retail chain for women's clothing offering classic suits, dresses, shoes and accessories. Ann Taylor Stores Corporation operates three clothing store divisions: Ann Taylor, Ann Taylor Loft and Anne Taylor Factory.

Main Telephone (212) 541-3300
Main Fax (212) 541-3379
Primary Address
Seven Times Square
New York, NY 10036
USA

Ann Inc. Contacts

Contacts (5/37)
Name Title State
Kay K. President & Chief Executive Officer NY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (212) 541-3300
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Seven Times Square
New York, NY
10036
USA

Michael N. Chief Financial Officer & Chief Operations Officer NY
Michael J. Chief Technology Officer NY
Catherine F. Senior Vice President, Corporate Communications- Ascena Retail Group, Inc NY
Michelle H. Senior Vice President, Marketing - LOFT & Lou & Grey NY

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Ann Inc. ******
Ann Taylor LOFT ******
Ann Taylor ******
Lou & Grey *****

Agency Relationships


Brand Agency Service From To
*** ***. ********** digital 2000 present
*** ***. ******** AOR - creative 2012 present
*** ****** ******** AOR - creative 2012 present
*** ****** **** ******** AOR - creative 2012 present

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DailyVista

Q3-Q4 Media Opps: Ascena acquires Ann Taylor, Loft, digital enhancements to continue


Subject: digital, omni-channel

Company:Ascena Retail Group, parent company of Dress Barn, Tween Brands, Maurices and Charming Shoppes (Land Bryant, Catherine’s). 

Opportunity: In a deal that’s estimated value is $2.2 billion, Ascena Retail Group has agreed to acquire here), Ann’s similar plans should receive a nice bump once the deal closes. The key Q3/Q4 shopping period is around the corner, but target revenue for next year’s back-to-school and holiday shopping, as well. 

Additional Insight

Target Customers:  Affluent 30+ women looking for professional attire

Competitors:  Ann's women's work-wear rivals include like New York & Co., Chico’s FAS, Talbots and 

Media Spend: According to Kantar Media, Ann Inc. spent $10.8 million on measured media in 2014 – a 7.9% increase over 2013. $7.2 million of this spend was allocated to broadcast ads, while the remainder was allocated to digital spend ($3.6 million).

Per Moat, Ann Taylor ran 94 standard display ads on 337 publishers in 2014 – 48% of which were purchased directly from the publisher. Top ad destinations were lifestyle, magazine, finance and news sites such as peoplestylewatch.com, refinery29.com, instyle.com and allyou.com. Note that ads were run mainly in March, April (Wedding Collection launch), Sept.  and Oct. (Fall Wedding Collection launch). 2015′s digital buys are running along the same line as last years, with lifestyle sites still leading the pack, with local paper and news sites right behind.

Agency Relationships: According to The List, Ann Taylor handles media buying and planning in-house and MSLGroup is the AOR.

Ann Taylor 
Seven Times Square
New York, NY 10036
(212) 541-3300

Martina Himlova 
Senior Vice President, Marketing – LOFT
(212) 541-3272
michelle_horowitz@anntaylor.com

Holly Tedesco 
Vice President, Marketing
(212) 541-4306
holly_todesco@anninc.com

Quynh Dang 
Director, Marketing
(212) 457-2092
quyng_dang@anninc.com