Back to All Companies

FCA US, LLC | Company Profile, Marketing Contacts, Media Spend, Brands




FCA US LLC's vehicle offerings range from top of the line luxury automobiles to super economy two-seaters and big-rig semis. A subsidiary of ultimate parent Fiat Chrysler Automobiles NV, the company has manufacturing facilities in several countries and its products are sold worldwide.

Main Telephone (248) 576-5741
Main Fax (248) 512-1756
Primary Address
1000 Chrysler Drive
Auburn Hills, MI 48326-2766
USA

FCA US, LLC Contacts

Contacts (5/100)
Name Title State
Al G. Head, Network Development MI
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (248) 576-5741
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 1000 Chrysler Drive
Auburn Hills, MI
48326-2766
USA

Sergio M. Chairman & Chief Executive Officer - Fiat MI
Michael K. Senior Vice President, Human Resources & Corporate Sustainability Officer MI
Pietro G. Chief Operating Officer - Components & Head, MOPAR MI
Richard P. Senior Vice President & Chief Financial Officer MI

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Chrysler ********
Dodge *******
Jeep ********
FCA US, LLC *******
Chrysler Pacifica *******

Agency Relationships


Brand Agency Service From To
**** ***** ********* ****** ******* Media Buying, Media Planning unknown present
**** ***** ***** Creative unknown present
**** ***** *** ******* Creative 2016 present
******** **************** AOR - digital 2010 present
******** **************** AOR - digital 2010 present

See Winmo sales intelligence in action

Recent Discussions

Who is the Head, Network Development of FCA US, LLC?

Who is the marketing contact for Automotive in MI

What is the email of the Chairman & Chief Executive Officer - Fiat of FCA US, LLC?

What is direct phone of the Senior Vice President, Human Resources & Corporate Sustainability Officer of FCA US, LLC?

Who is the Media Buying, Media Planning agency of FCA US, LLC?

Your personal LinkedIn network connections

Your personal LinkedIn network connections

WinmoEdge

Campaign Imminent Update: DDB also picks up Alfa Romeo ahead of US return


Subject: Digital, TV, radio, Hispanic, experiential, sponsorship

Brand:  Winmo profile)

Update (3/10): Along with Jeep, midsize sedan, which is expected to be available for sale in the US in Q3.

At $70,000, it’s designed to be a true rival to competitors the BMW 3 Series, said Sergio Marchionne, CEO of parent Fiat Chrysler. Auto endemic male focused sellers should have the edge, particularly those pitching racing platforms. Marchionne has said it’s crucial for the brand to emphasize itself as a sporting brand, meaning a return to Formula One may be on the way too. 

Below originally published 2/24

pportunity: sell almost 2 million units globally by 2018, almost double current sales.

Center your pitch on millennial ad targeted dollars tied to the ongoing launch of Renegade and the debut of the of the next-gen Jeep Wrangler at the end of 2016. Also, crossover SUV Cherokee is still receiving much ad support almost two years after its launch. 

Additional Insight

TV Breakdown: Jeep spent $118.5 million on national TV last year (targeting breakdown right), up from $83.5 million in 2014, according to iSpot.tv.

Digital Breakdown: Looking at Jeep's various vehicles, Grand Cherokee, Renegade and Cherokee have the highest display share-of-voice (SOV) since January 2015, according to Moat. Ads for all three are mostly targeting news, auto, entertainment and sports publishers.

Top sites include endmunds.com, cbslocal.com, racked.com, bustle.com, eater.com and caranddriver.com.

Winmo profile)
1000 Chrysler Dr.
Auburn Hills, MI 48326
(248) 576-5741

Vicki Carlini
US Marketing Lead – Alfa Romeo
(248) 576-5741

Kim Adams House
Head, Jeep Advertising
(248) 576-5741
kim.house@fcagroup.com