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BMW of North America, LLC | Company Profile, Marketing Contacts, Media Spend, Brands




Established in 1975, BMW of North America is a leading importer of luxury and performance vehicles. MINI Cooper and Rolls-Royce automobiles are also imported and marketed by the company. BMW of North America is headquartered in Woodcliff Lake, NJ.

Main Telephone (201) 307-4000
Main Fax (201) 307-4095
Primary Address
Post Office Box 1227
Westwood, NJ 07675
USA

BMW of North America, LLC Contacts

Contacts (5/48)
Name Title State
Ed R. Chief Executive Officer & President, BMW Financial Services - Americas Region NJ
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (201) 307-4000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Post Office Box 1227
Westwood, NJ
07675
USA

Richard S. Chief Executive Officer, DriveNow USA NJ
Wayne O. Chief Operating Officer & Vice President, Sales - Eastern Region NJ
Ludwig W. President & Chief Executive Officer NJ
Andrew C. Executive Vice President & Internal Communications Manager NJ

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
BMW 7 Series ********
BMW F Series *****
BMW K Series *****
BMW M *******
BMW R Series *****

Agency Relationships


Brand Agency Service From To
************ ********* ****** media buying & planning 2009 present
************ ***+ AOR - creative 2011 present
*** * ****** ********* ****** media buying & planning 2009 present
*** * ****** ***+ AOR - creative 2011 present
*** * ****** ********* ****** media buying & planning 2009 present

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Who is the Chief Executive Officer & President, BMW Financial Services - Americas Region of BMW of North America, LLC?

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What is the email of the Chief Executive Officer, DriveNow USA of BMW of North America, LLC?

What is direct phone of the Chief Operating Officer & Vice President, Sales - Eastern Region of BMW of North America, LLC?

Who is the media buying & planning agency of BMW of North America, LLC?

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DailyVista

Latino Media Opps: BMW hires The Community as US Hispanic AOR


Subject: TV, digital, events, online, social media, sponsorship

Company: Winmo profile)

Opportunity: After a review, hired Hispanic sales, but competition in the luxury auto market for this coveted demo is rising. As a result, an advantage should go to sellers with high upscale Latino engagement rates. 

According to iSpot.tv, BMW hasn’t run any national TV on Spanish language networks this year. Meanwhile, rivals Mercedes-Benz, Audi and Lexus may have a tiny presence, but they at least appear to be testing ROI. on these types of buys. Lexus has run six spots on six Spanish language networks, totalling about $567,000. Also, Audi has spent about $255,000 for 18 spots on 10 networks, and Mercedes has placed two spots on Telemundo, totalling $19,220, per iSpot.tv

It appears that here).

BMW North America
300 Chestnut Ridge Rd.
Woodcliff Lake, NJ 07677
(201) 307-4000

Trudy Hardy
Vice President, Marketing
Direct Dial:(201) 307-4190
trudy.hardy@bmwna.com

Mattia Nicodano
Account Director – The Community
(305) 865-9600
mattia@thecommunityus.com