Whole Foods Market, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
Whole Foods Market, Inc., headquartered in Austin, TX, is a food retailer of natural and organic products. The company conducts its business through various wholly owned subsidiaries and has a product selection of perishable foods and most of its products are from natural food vendors. It operates stores in the United States, Canada, and the United Kingdom.
|Main Telephone||(770) 667-8878|
|Main Fax||(770) 772-9050|
Whole Foods Market, Inc. ContactsContacts (5/46)
|John M.||Chairman & Co-Chief Executive Officer||TX|
Sample of Associated Brands
|Walter R.||Co-Chief Executive Officer||TX|
|A.C. G.||President & Chief Operating Officer||TX|
|Glenda F.||Executive Vice President & Chief Financial Officer||TX|
|Jason B.||Executive Vice President & Chief Information Officer||TX|
|Whole Foods Market||*******|
|Health Starts Here||*|
Who is the Chairman & Co-Chief Executive Officer of Whole Foods Market, Inc.?
Who is the marketing contact for non-alcoholic in TX
What is the email of the Co-Chief Executive Officer of Whole Foods Market, Inc.?
What is direct phone of the President & Chief Operating Officer of Whole Foods Market, Inc.?
Who is the public relations agency of Whole Foods Market, Inc.?
Your personal LinkedIn™ network connections
Millennial Media Opps Update: Whole Foods launching more ‘value-oriented' chain in 2016
Subject: digital, social media, out-of-home, mobile, experiential, radio
Company: Whole Foods Market, the Austin, Texas-based organic and natural product supermarket chain
Opportunity: We told you about Whole Foods’ preliminary plans for a new chain back in May (more GSD&M handles media buying and planning for Whole Foods.
Target Customers: Obviously, Millennials were the initial target audience of the new chain, but Robb adds that it is intended to appeal to “anyone who wants a quick, convenient way to shop.” 365 will be Whole Foods’ way of reaching customers who want organic and healthier options, but don’t have a Whole Foods budget; customers the chain has been losing to Trader Joe’s, Walmart and Target as of late.
Media Spend: According to Kantar Media, Whole Foods spent $37.8 million on measured media in 2014, Most of this was spent on broadcast ads – $26.2 million – while print received $7.5 million, digital $2.3 million and OOH $1.1 million. According to here); $13.9 million was spent to air national TV ads for this campaign.
Digital Breakdown: Per Moat, Whole Foods has run 493 standard display on 1,922 publishers so far this year (51% mobile). Top ad destinations include: mycentraljersey.com, app.com, thepioneerwoman.com, ctpost.com and seriouseats.com. For the same period in 2014, 145 creatives were run on 170 publishers (31% mobile).
Agency Relationships:Partners & Spade is Whole Foods’ creative AOR.
Whole Foods Market, Inc.
550 Bowie St.
Austin, TX 78703
Global Vice President, Communications
Executive Director, Marketing
Global Marketing Project Manager