Einstein Noah Restaurant Group, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
Einstein Noah Restaurant Group, Inc., owns and operates "bagel bakeries" including Einstein Bros., Noah's New York bagels, and Manhattan Bagel. Each of these brands offers the customer freshly baked "fast foods" such as sandwiches, salads and gourmet coffee.
|Main Telephone||(303) 568-8000|
|Main Fax||(303) 568-8039|
Einstein Noah Restaurant Group, Inc. ContactsContacts (5/6)
Sample of Associated Brands
|Brandon T.||Chief Financial Officer||CO|
|Teka O.||Vice President, Marketing||CO|
|Alex S.||Director, Marketing||CO|
|Pat M.||Senior Director & Co-Brand Project Lead||CO|
|Einstein Brothers Bagels||*|
|Noah's New York Bagels||*|
|Einstein Noah Restaurant Group, Inc.||******|
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Score 13: Future Possibility – Einstein Noah names CEO
Company: Einstein Noah Restaurant Group, which owns and operates Einstein Bros., Noah’s New York Bagels and Manhattan Bagel and is based in Lakewood, Colo.
Opportunity: After a rigorous search, the owner of three quick-service bagel chains has named a new CEO. The company has also experienced slight shifts in its marketing department over the past year, so look for increased broadcast and radio opportunities as the company looks to add 75 to 85 locations in the near future.
Experience: Einstein Noah Restaurant Group has named Frank Paci as its new CEO. Paci is the president and CEO of McAlister’s Deli and will begin his role with Einstein Noah on Sept. 15. He is replacing interim CEO Michael Arthur, who has held that position since Jeff O’Neill stepped down in February.
Einstein Noah’s chairman Nelson Heumann said: “After conducting an extensive search, which included evaluating the qualifications of dozens of well-regarded candidates, we are proud to have selected an individual who we believe has the passion, talent and expertise to strengthen and grow our business.”
The company also promoted Teka O’Rourke to VP of marketing in June. Her move comes a year after former Panda Express CMO Glenn Lunde joined the company as chief concept officer.
Media Spend: According to Kantar Media, measured media spend for Einstein Noah increased by 79% from 2012 to 2013 – jumping to $1.5 million. Most of this was spent in Q3 on broadcast and radio ads. In the Q2 earnings call, the company said it spends nearly 3% of sales on marketing and will be doing “less discounting, couponing and bundling” than it had in the past.
Agency Relationships: According to The List, Y&R Midwest is Einstein Brothers Bagels’ creative, digital and media agency of record.
Einstein Noah Restaurant Group, Inc.
555 Zang St.
Lakewood, CO 80228
Vice President, Marketing
Chief Concept Officer