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Whataburger, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




Whataburger is a regional fast food restaurant specializing in hamburgers. The restaurant chain operates locations in the Southern and Southwestern states of the U.S. Whataburger, Inc. is headquartered in Corpus Christi, Texas.

Main Telephone (210) 496-4000
Main Fax
Primary Address
Post Office Box 791990
San Antonio, TX 78279
USA

Whataburger, Inc. Contacts

Contacts (5/17)
Name Title State
Tom D. Chairman TX
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (210) 496-4000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Post Office Box 791990
San Antonio, TX
78279
USA

Preston A. President & Chief Operating Officer TX
Rob R. Senior Vice President, Restaurant Operations TX
Rich S. Vice President, Marketing & Innovation TX
Jack S. Vice President, Operations TX

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Whataburger, Inc. ********

Agency Relationships


Brand Agency Service From To
***********, ***. ******** ****** AOR - creative 2003 present
***********, ***. *** ***** AOR - media buying & planning 2014 present
***********, ***. **** ****** ************** public relations unknown present
***********, ***. *** ********* *** creative 2014 present

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Whataburger promotes executives


Whataburger Announces Executive Promotions: As Preston Atkinson, current president and chief operating officer, prepares to step into his new role as president and chief executive officer, Whataburger has announced a slate of promotions within its executive leadership team, to take effect Jan. 3.

-Buddy Reno will become the chief of staff. He is currently the senior administrative officer. Reno has been with Whataburger for 28 years.

-Clifton Rutledge will become the chief operations officer. He will oversee management operations within all 729 restaurants in the 10 states Whataburger servers. Rutledge has been will Whataburger since March of 2001.

-Jack Simpson is being promoted to vice president of operations. He is currently the group vice president of operations.  Simpson has been with the company for seven years.

-Rob Rodriguez will take over for Simpson as group vice president of operations. Rodriguez, who has been with the company for five years, currently serves as the senior regional director of operations.

Whataburger is a regional fast food restaurant specializing in hamburgers. The restaurant chain operates locations in the Southern and Southwestern states of the U.S. Today it has more than 700 locations.

Recently the chain announced its first advertising campaign in nine years. The campaign is set to focus on Whataburger’s customer loyalty and employee pride by featuring actual employees and customers.

Whataburger Inc. is headquartered in Corpus Christi, Texas.

Nielsen reported that Whataburger spent $25 million on media in 2010, with close to $20 million going towards spot television ads.


Whataburger Inc.

300 Concord Plaza

San Antonio, TX 78216

(210) 476-6000

 

Rich Scheffler

Group Director, Marketing

(210) 476-6000

rscheffler@wbhq.com

 

Jeff Nordstrom

Marketing Director

(210) 476-6000

jnordstrom@wbhq.com

 

Chris Powell

Marketing Manager

(210) 476-6000

cpowell@wbhq.com