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Novartis Pharmaceuticals Corporation | Company Profile, Marketing Contacts, Media Spend, Brands




Headquartered in East Hanover, NJ, Novartis Pharmaceuticals Corporation is the US pharmaceuticals affiliate of Swiss drug giant Novartis AG. The company sells pharmaceutical products in such markets as cardiovascular, endocrine, and respiratory diseases, gastrointestinal complaints, central nervous system disorders, skin conditions, cancer and blood disorders, eye disorders, bone and joint conditions, and transplanted organ rejection.

Main Telephone (862) 778-8300
Main Fax (973) 781-8265
Primary Address
One Health Plaza
East Hanover, NJ 07936
USA

Novartis Pharmaceuticals Corporation Contacts

Contacts (5/31)
Name Title State
Daniel V. Chairman NJ
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (862) 778-8300
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: One Health Plaza
East Hanover, NJ
07936
USA

Joe J. Chief Executive Officer NJ
Bruce J. Vice President & Commercial Head, Oncology Business Unit, Latin America NJ
Kevin R. Vice President & Head, Public Affairs & Communications NJ
Rajvir M. Global Head, Digital Solutions - Commercial Information Technology NJ

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Aredia *
Cataflam *
Cibacen *
Comtan *
Desferal *

Agency Relationships


Brand Agency Service From To
****** *** *** **** AOR - creative 2004 present
****** **** ******** creative 2006 present
****** ******* ********* Media Buying, Media Planning 2011 present
****** *** *** **** AOR - creative 2004 present
******* *** *** **** AOR - creative 2004 present

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DailyVista

Blood pressure drugs clear hurdle


Novartis cleared another hurdle in its effort to market two new blood pressure drugs in the United States, according to the Wall Street Journal.
 
The Zurich-based pharmaceutical giant reported that the drugs, Rasilez and Exforge, both performed well in late-stage studies.
 
Novartis requested marketing approval for Rasilez from the FDA in April. The drug is expected to produce $1 billion in U.S. sales. If the FDA approves the drug, Rasilez will be launched next year.
 
The other drug, Exforge, isn’t expected to sell as well as Rasilez and its timetable for approval isn’t yet set.
 
According to The List database, the New York-based Deutsch has served as the Norvartis agency of record since 2004. New York-based DeVries recently won the company’s PR account, according to the database. And, Dallas-based imc2 has handled the firm’s interactive account since 2001, according to The List.  However each brand / product within Novartis may work with their own group of agencies each year.
 
If you’re an agency with pharmaceutical or health-related experience, we’d recommend putting Rasilez on your radar screen. The drug is miles away from actual marketing, so this presents a good time to establish a relationship with Novartis.  
Novartis Pharmaceuticals Corporation
One Health Plaza
East Hanover, NJ 07936
(862) 778-8300
 
Angela Bylancik
Director
New Product Commercialization
(862) 778-8300
 
Dr. Larry Perlow
Senior Vice President & General Manager
Commercial Development
(862) 778-8300