Books-A-Million, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
Headquartered in Birmingham, AL, Books-A-Million, Inc. is a retail chain that sells books, newspapers, magazines and music. Founded in 1917, Books-A-Million also operates the chains Bookland and Books & Company.
|Main Telephone||(205) 942-3737|
|Main Fax||(205) 945-1772|
Books-A-Million, Inc. ContactsContacts (5/16)
|Terry F.||President & Chief Executive Officer||AL|
Sample of Associated Brands
|Todd N.||Chief Financial Officer||AL|
|Cy F.||Senior Vice President, Information Technology & Chief Information Officer||AL|
|Mary G.||Senior Vice President, Merchandising||AL|
|Joe Muggs Newsstands||*|
Who is the President & Chief Executive Officer of Books-A-Million, Inc.?
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Books-A-Million names e-commerce leader, look for digital opps
Subject: digital, online, social media
Opportunity: Hired new VP of e-commerce, so look for increased opportunities in digital and online channels as the bookstore looks to stay competitive with Amazon.
Experience: Books-A-Million has appointed James Phelps as VP of e-commerce. He will be responsible for executing the vision, branding, merchandising and marketing strategy for Booksamillion.com. He comes to the book seller from the e-commerce departments of such companies as HSN, Kohl’s and Brookstone. Phelps hopes to give customers “compelling reasons to make Booksamillion.com their primary destination for the best selection of books, toys, tech and more.”
Sustained Struggles: Traditional brick-and-mortar bookstores are struggling to keep up with online retailers, and Books-A-Million is no exception. It should come as no surprise that a new digital leader has been brought in, most likely to make the retailer’s online site as competitive as possible.
Competitors: Traditional bookstores like Barnes & Noble, as well as online retailers like Amazon.
402 Industrial Ln.
Birmingham, AL 35211
Vice President, e-Commerce
Manager, Online Marketing