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Cost Plus, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




Cost Plus, Inc. is a home products retailer. The company, headquartered in Oakland, CA, offers products that include furniture, rugs, baskets, ceramics and art through a network of stores located in multiple states throughout the United States.

Main Telephone (510) 893-7300
Main Fax (510) 893-3681
Primary Address
200 Fourth Street
Oakland, CA 94607
USA

Cost Plus, Inc. Contacts

Contacts (5/18)
Name Title State
Barry F. President & Chief Executive Officer CA
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (510) 893-7300
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 200 Fourth Street
Oakland, CA
94607
USA

Jeff T. Executive Vice President, Operations & Chief Information Officer CA
John W. Vice President, Marketing CA
Melissa O. Senior Director, eCommerce CA
Kimberly G. Director, Media CA

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Cost Plus, Inc. *******

Agency Relationships


Brand Agency Service From To
**** ****, ***. ***&* **** **** AOR - creative 2007 present
**** ****, ***. ***** ******* Media Planning - Project 2012 present

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Recent Discussions

Who is the President & Chief Executive Officer of Cost Plus, Inc.?

Who is the marketing contact for home improvement, hardware & home decor retailers in CA

What is the email of the Executive Vice President, Operations & Chief Information Officer of Cost Plus, Inc.?

What is direct phone of the Vice President, Marketing of Cost Plus, Inc.?

Who is the AOR - creative agency of Cost Plus, Inc.?

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DailyVista

Q4 Media Opps: Cost Plus World Market takes media in-house


Subject: Magazine, newspaper, digital, radio, sponsorship 

Company: Cost Plus World Market – Bed Bath & Beyond (BBB)-owned chain of speciality retail stores that sell home decor, apparel, coffee, craft beer, wines and international food.  The chain has about 270 stores in 32 states under the World Market and Cost Plus World Market banners.

Opportunity: We’ve learned that media went in-house after the departure of digital media agency here). Sellers with high engagement rates among upper middle class women and female household decision makers should have an advantage. Note that like the Bed Bath & Beyond brand, programmatic continues to make up the bulk of Cost Plus’s digital presence. 

Additional Insight

Media Spend: Cost Plus spent $10.9 million on measured media last year, up 25% from $8.7 million in 2013. Budget skews towards print, radio and digital buys during Q4 to drive holiday revenue, according to Kantar Media. 

Cost Plus World Market
200 Fourth St.
Oakland, CA 94607
(510) 893-7300

Kimberly Gonzales
Director, Media
(510) 893-7300
kimberly.gonzales@cpwm.com

Melissa Oldenbourg
Director, eCommerce – Marketing & Planning
(510) 893-7300
melissa.oldenbourg@cpwm.com