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Goodwill Industries International, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




Goodwill Industries International, Inc. is a non-profit organization that provides education, training, and career services for people with disadvantages such as welfare dependancy, homelessness, and lack of educational or work experience, as well as those with mental, physical and emotional disabilities. The company's headquarters are located in Rockville, MD.

Main Telephone (301) 530-6500
Main Fax (301) 530-1516
Primary Address
15810 Indianola Drive
Rockville, MD 20855
USA

Goodwill Industries International, Inc. Contacts

Contacts (5/12)
Name Title State
Jim G. Chief Executive Officer & President MD
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (301) 530-6500
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 15810 Indianola Drive
Rockville, MD
20855
USA

Kim Z. Senior Vice President, Global Affairs & Chief Communications Officer MD
Pat B. Chief Marketing Officer WI
David D. Vice President, Information Technology MD
Kelly S. Vice President, Marketing MD

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Goodwill Industries International, Inc. ********

Agency Relationships


Brand Agency Service From To
******** ********** *************, ***. **** **** creative 2009 present
******** ********** *************, ***. *********** AOR - creative 2013 present

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DailyVista

SE Goodwill segment names new Marketing Head


Jan Bass Named Director of Marketing of Goodwill Industries of the Coastal Empire: In her new position, Bass is responsible for the overall marketing strategy for Goodwill Industries' workforce development, business services and retail/donation division through the promotion of the organization's mission.
 
Additionally, Bass serves as the public relations arm to promote community awareness and coordinate partnerships within the 33 county region that Goodwill Industry services.
 
Bass comes to Goodwill from the City of Richmond Hill, Ga., where she served as community developer/economic planner from 2003 to 2010.
 
Savannah, Ga.-based Goodwill Industries of the Coastal Empire serves 33 counties in Georgia and South Carolina, and operates 12 retail locations in the region. In addition to the thrift shops, Goodwill accepts tax deductable car donations and operates an online store at shopgoodwill.com.
 
This is just one segment of Goodwill Industries International, which has a network of 165 regional headquarters, managing more than 2,400 stores in the United States and Canada.
 
According to The List, Goodwill International has worked with San Francisco-based The Phelps Group for brand identity, marketing strategy, print and interactive.
 
The nonprofit spent $13.4 million on national advertising in 2010, the majority of which – approximately $9.3 million – went towards spot television ads. About $1.7 million was also spent on outdoor ads and another $1.2 million was spent on local newspaper ads.

Goodwill Industries of the Coastal Empire Inc.
PO Box 15007
7220 Sallie Mood Dr.
Savannah, GA 31406
(912)354-6611
 
Jan Bass
Director, Marketing
(912) 663-0685
 
Ryan Kuhn
Senior Director, Marketing – Goodwill Industries International
(301) 530-6500