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Accenture, Ltd. | Company Profile, Marketing Contacts, Media Spend, Brands




Accenture, Ltd., based in New York, NY, is one of the world's largest management and technology consulting firms. Working with some of the leading global corporations, Accenture provides consulting, technology, and outsourcing solutions on a global scale. The company's expertise spans a wide variety of industries, including aerospace, technology, government and travel.

Main Telephone (312) 693-0161
Main Fax (312) 652-2532
Primary Address
161 North Clark Street
Chicago, IL 60601
USA

Accenture, Ltd. Contacts

Contacts (5/56)
Name Title State
Ellyn S. Chief Human Resources Officer IL
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (312) 693-0161
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 161 North Clark Street
Chicago, IL
60601
USA

Roxanne T. Chief Marketing & Communications Officer NY
Bill G. Partner & Chief Executive Officer NY
Paul D. Chief Technology Officer NY
Jean-Luc C. Managing Director & Chief Technology Officer - Analytics NY

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Accenture, Ltd. ********

Agency Relationships


Brand Agency Service From To
*********, ***. *** AOR - media buying & planning unknown present
*********, ***. **** ***** *** AOR - creative 2011 present

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DailyVista

Accenture promotes exec to CMO position


The Story
Business consultancy Accenture has promoted one of its executives to chief marketing and communications officer, according to B to B magazine.

Roxanne Taylor, formerly Accenture’s director of corporate communications, has been with the company since 1995. She succeeds Jim Murphy, who is leaving the company to focus on his own marketing services firm, Murphy & Co.

Before joining Accenture, Taylor was director of corporate communications for Reuters and has worked in the communications department of Citicorp. She also has marketing experience at Credit Suisse Bank and the Deak-Perera Group.

 Taylor earned her bachelor’s degree in psychology from the University of Maryland.

New York-based Accenture is a management and technology consulting firm. The company has more than 100 offices in 49 countries, and provides expertise in a wide range of industries, including government, high-tech, products and more.
 
The Research
Taylor will have a myriad of responsibilities in her new role at Accenture.

She will primarily oversee the company’s marketing and communications, but will also have oversight in the company’s image and brand development, media relations, advertising, event marketing, thought leadership and internal communications.

Taylor takes the marketing leadership position during a strong period at Accenture; in its third and most recent quarter, the company reported revenue increasing 15 percent, to $5.08 billion.

In July, the company acquired consulting firm George Group, in an effort to expand its ability to help clients through expertise in the Lean Six Sigma process improvement technique, which George Group specializes in.

According to The List database, Accenture has worked with New York-based Y&R for advertising needs since 1998.

According to Nielsen Monitor-Plus, the company spent about $37.4 million on media in 2006. About $13.7 million was spent on national magazine ads, about $8 million on cable television ads and about $6.9 million on outdoor ads.

The Direction
Reach out to Taylor and send kudos on her promotion. Although Accenture has a long-standing agency relationship in place, Taylor may look to outsource more project assignments. If your agency has B-to-Bo marketing experience or clients that would make good partners for cross-promotional activities, give Taylor a call.

Accenture, Ltd.
1345 Avenue of the Americas
New York, NY 10105
(917) 452-4400

Roxanne Taylor
Chief Marketing Officer
(917) 452 5106
roxanne.taylor@accenture.com

Bill Green
Chief Executive Officer
(917) 452-4400