2019 - Page 7 of 11

Sponsorship

Top 6 American Football Sponsorship Spenders

There is without a doubt a continued rise in NFL League/ team sponsorship and the amount of revenue that comes...

Agency New Business

3 Reasons Sellers Should Leverage Social Demographic Data for Prospecting

After a long day at work, you probably get home, cook some dinner and then hop onto social media for...

Business Development

Media Accounts On The Move: Regions Bank Picks m/Six, Prestone Selects Doner, & More

Agency shifts are a leading predictor of upcoming opportunities for media and marketing sales professionals for several reasons. First, they...

Business Development

CMO Sweetspot: 5 Retail CMOs to Target Now

Understanding when CMOs are likely to rotate up and out of their roles is essential to knowing the right time...

Agency New Business

Hit List: Emerging Cannabis Brands Lighting Up Marketing Spend in 2019

Updated: May 24th, 2019 Predicted to reach $22 billion by 2020, the cannabis industry is booming with potential media and...

Agency New Business

Prospect List: Travel & Tourism Brands With Marketing Opportunities On The Horizon

It’s officially Spring Break season and as the weather continues to get warmer, the opportunities for marketing and advertising work...

Sales

5 Tips For A Killer Outbound Sales Strategy

Engaging in outbound sales means you can target the exact type of customer you want, rather than waiting for them...

Business Development

Millennial Media Opps: American Express, Miller Lite & 4 Other Brands

The generation of younger consumers makes up 21% of consumer discretionary purchases, which is estimated to be over a trillion...

Business Development

Netflix, Nissan, & 5 Other CMO Shifts New Business Pros Need To Watch

When you’re looking to pitch your services to brands, timing is everything. If you wait until the review is announced,...

UK

UK CMO Shifts to Watch: Amber Bev, Boots & 5 More

When it comes to pitching your services, knowing when to approach is vital. Understanding when CMOs are likely to move...

Sales

The Ultimate End of Month Motivation Playlist for Sales Pros

It’s no secret that music plays a big role in our lives, and is a big contributor to our productivity...

Business Development

Electrolux, Walmart, & 2 Other Brands Bringing Creative & Media Planning In-House

The in-house agency trend occurring is inevitable due to a shift in the platforms audiences are using to purchase products....