Agency New Business
Perfect Your Agency Pitch: The Do’s & Don’ts From a Search Consultant
So, you’ve made it to the last round of an agency search and this brand is the mammoth account your...
Agency New Business
Mirren Live 2019: The Ultimate Speaker Contact List
If you’re an agency leader seeking the best strategies and tactics to enhance your agency’s growth, there is no better...
Ad Sales
Navigating the Hierarchies of P&G, Pfizer & Other Billion-Dollar Ad Spenders
If you target major advertisers – we’re talkin’ the big guys – those who spend over a billion in media...
Agency New Business
First Timers: 5 Brands Adding Their First CMO in Q2 2019
Updated: May 29, 2019 As you know, it’s crucial to track decision-maker shifts in order to beat competitors to the...
Agency New Business
You’re Hired: Bojangles’, Sephora & More Top New CMOs
Shifts in leadership positions occur daily, but it can be easy to miss the opportunities that come with these changes....
Agency New Business
3 Reasons Sellers Should Leverage Social Demographic Data for Prospecting
After a long day at work, you probably get home, cook some dinner and then hop onto social media for...
Business Development
CMO Sweetspot: 5 Retail CMOs to Target Now
Understanding when CMOs are likely to rotate up and out of their roles is essential to knowing the right time...
Agency New Business
Hit List: Emerging Cannabis Brands Lighting Up Marketing Spend in 2019
Updated: May 24th, 2019 Predicted to reach $22 billion by 2020, the cannabis industry is booming with potential media and...
Agency New Business
Prospect List: Travel & Tourism Brands With Marketing Opportunities On The Horizon
It’s officially Spring Break season and as the weather continues to get warmer, the opportunities for marketing and advertising work...
Business Development
Netflix, Nissan, & 5 Other CMO Shifts New Business Pros Need To Watch
When you’re looking to pitch your services to brands, timing is everything. If you wait until the review is announced,...
UK
UK CMO Shifts to Watch: Amber Bev, Boots & 5 More
When it comes to pitching your services, knowing when to approach is vital. Understanding when CMOs are likely to move...
Business Development
Electrolux, Walmart, & 2 Other Brands Bringing Creative & Media Planning In-House
The in-house agency trend occurring is inevitable due to a shift in the platforms audiences are using to purchase products....
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