Winmo’s Top 5 Most Viewed Blog Posts of 2020
Not surprisingly, the majority of Winmo’s most-viewed blog posts in 2020 centered around the pandemic. We spent the spring (and...
Agency New Business
2021 Sales Prospecting Predictions: Winmo Experts’ Weigh In
Well, we made it (almost). To a pessimist, 2020 was the year plans and goals came to die (especially sales...
Black Friday 2020: We Spent $9 Billion, But Brands Still Have Much to Learn
Welcome to the longest holiday season of all time. We should have known when Christmas movies began advertising in October...
Why Are There So Many CMO Shifts Right Now?
CMOs have the highest turnover rate in the C-suite. In any economy, chief marketing officers must fight through ambiguity and...
Agency New Business
List of Agencies in the Omnicom Network
Updated November 2020: No company was immune from the trauma of 2020, even Omnicom. According to reporting from The Drum,...
Ad Sales
50 Last Minute Holiday Spenders: Q4 2020 Annual Report
Imagine a holiday season with no Black Friday. No literal door-buster deals or live shots of the chaos on the...
How to Use Sales Intelligence for Growth: 4 Tips Any Agency Can Implement
In a former life, I worked for a very traditional advertising agency in New York. This place was so old...
9 Thoughts I Had During Advertising Week 2020
I’m happy to see that the advertising community is done announcing once IRL experiences are “going virtual for 2020.” This...
Logical, Scaleable, Repeatable: Q&A with CRO, Brady Holcomb
Our new chief revenue officer, Brady Holcomb, joined the Winmo team last week. Nothing like an end of quarter sprint...
Brady Holcomb Joins Winmo as Chief Revenue Officer
Winmo Appoints Brady Holcomb as CRO to Assist Clients’ Sales Growth Through Recovery & Beyond ATLANTA, September 24, 2020 –...
The Disruption of Sports Sponsorships (And 50 Brands Planning in Q4)
Sports sponsorships have been a “safe bet” for decades. Sure, advertisers faced challenges like league strikes and broadcasting updates, but...
Commit to Change Check-In: Progress in Ad Agency Diversity
You know the feeling of outrage fatigue. It’s a mix of anxiety and exhaustion, coupled with worry and sympathy. People...
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