When 20 Top Brands Buy and Plan Media Spend

February 6, 2019

There’s nothing worse than getting to the right marketing decision-maker and hearing “I love it! But we’re out of budget, try us again next year.” That’s why Winmo tracks important data like media planning and buying periods that allow you to reach the right people at the right time.

To give you a glimpse of those benefits in action and help you crush your Q1 quota, here are 20 brands in Winmo’s comprehensive advertising database that are media planning in Q1. From major advertisers to emerging and under-the-radar spenders, these are 20 top brands deciding their budget allocations now.

1. Brand: Chevrolet

Parent Company: General Motors Corporation
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Carat (Media Planning & Buying)

2. Brand: Downy

Parent Company: The Procter & Gamble Company
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Hearts & Science (Media)

3. Brand: RetailMeNot.com

Parent Company: RetailMeNot, Inc.
Planning Period: Q1   
Buying Period: Q4
Notable Agency Relationship: Quigley-Simpson (Media Planning & Buying)

4. Brand: Axe

Parent Company: Unilever Home & Personal
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Mindshare (Media Planning & Buying)

5. Brand: Domino’s, Inc.

Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Crispin Porter + Bogusky (Media Planning/ Digital/ Creative/ Social)  

6. Brand: MyPillow, Inc.

Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: LifeBrands (Media Planning & Buying)

7. Brand: Royal Caribbean International

Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: MullenLowe Mediahub (Media Planning & Buying)

8. Brand: Simon Malls

Parent Company: Simon Property Group, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationships: OOH Pitch (Media Planning & Buying)

9. Brand: Roomba

Parent Company: iRobot Corporation
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Spark Foundry (Media Planning & Buying)

10. Brand: Dior

Parent Company: LVMH, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Havas Media Group (Media Planning & Buying)

11. Brand: Angry Orchard Hard Cider

Parent Company: The Boston Beer Company, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Hearts & Science (Media Planning & Buying)

12. Brand: Old Navy

Parent Company: Gap, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: PHD (Media Planning & Buying/ Digital)

13. Brand: University of California

Planning Period: Q1
Buying Period: Q4

14. Brand: Bowflex

Parent Company: Nautilus, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: TouchPoint Integrated Communications (Media Planning & Buying/ Digital)

15. Brand: JetBlue

Parent Company: JetBlue Airways Corporation
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Mullen Lowe Group (Media Planning & Buying)

16. Brand: Sports Clips, Inc.

Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: GSD7M Idea City (Media Planning & Buying)

17. Brand: Fossil

Parent Company: Fossil, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: R/GA (Social)

18. Brand: Walt Disney Studio Entertainment

Parent Company: Walt Disney Studios
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: OMD (Media Planning)

19. Brand: Hot Wheels

Parent Company: Mattel, Inc.
Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: Spark Foundry (Media Planning & Buying)

20. Brand: Voya Financial

Planning Period: Q1
Buying Period: Q4
Notable Agency Relationship: OMD (Media Planning & Buying/ Digital)

But wait, there’s more!

These are just 20 of the 2200+ brands in Winmo that are planning in Q1. Want spending data, CMOs, Brand Managers, Media Planners and account teams to unlock their ad revenue? Request a trial of Winmo to fill your pipeline and crush your Q1 goals!

Psst. Looking for brands buying media in Q1? We’ve got those too. From Universal Pictures and NutriSystem to Nationwide and TracFone Wireless, Winmo tracks 2,000+ brands buying media in Q1 2019.

Brand: Universal Pictures

Planning Period: Q2
Buying Period: Q1

Brand: NutriSystem

Planning Period: Q2
Buying Period: Q1
Notable Agency Relationship: Elcoff (Media Planning & Buying)

Brand: Nationwide

Planning Period: Q2
Buying Period: Q1
Notable Agency Relationship: Universal McCann (Media Planning & Buying)

Brand: TracFone Wireless

Planning Period: Q2
Buying Period: Q1
Notable Agency Relationship: Havas Media Group (Media Planning & Buying)

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