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Spark Foundry | Agency Profile, Contacts, AOR, Client Relationships




Service: full service, media specialty

Main Telephone (312) 970-8400
Main Fax (312) 970-8409
Primary Address
35 West Wacker Drive
Chicago, IL 60601
USA

Spark Foundry Contacts

Contacts (5/175)
Name Title State
John M. Chief Investment Officer IL
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (312) 970-8400
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 35 West Wacker Drive

Chicago, IL
60601
USA

Chris B. Global Brand President & U.S. Chief Executive Officer IL
Scott H. Executive Vice President & Chief Marketing Officer IL
Shelby S. Chief Investment Officer IL
Eric L. Executive Vice President & Chief Content Officer IL

Client Relationships


Brand Service From To Media Spend
******, ***. media buying & planning 2013 present ********
*** ******** *********** AOR - media buying & planning 2013 present ********
*** ** Media Buying, Media Planning 2014 present *
****** AOR - media buying & planning 2014 present *****
*******'* **** ******** & ********** Media Buying, Media Planning 2016 present ********

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WinmoEdge

On the Brink: ConAgra taps new CMO, marketing VP amid acquisitions (Score 61)


As we mentioned acquired Wisconsin's Sandwich Bros, a frozen sandwich manufacturer. It also bought Thanasi Foods last year.

The company's national TV spend data, per iSpot, is below.

ConAgra Brands' National TV Spend by Year
Brand YTD 2018 2017 2016
Marie Callender's $7.7 million $25.3 million $24.2 million
Hunt's $2.8 million $8.6 million $12.5 million
Healthy Choice $3.8 million $4.6 million $6.8 million
Pam Cooking Spray $1.1 million $3.5 million $2.4 million
Reddi-Wip $1.3 million $15.0 million $15.5 million
Slim Jim $6.8 million $8.7 million $18.5 million
Hebrew National $0 $4 million $7.6 million
Bertolli $0 $3.9 million $4.2 million
Banquet $4.7 million $1.1 million $8.7 million
Kid Cuisine $1.1 million $2.8 million $1 million
total $29.3 million $77.5 million $101.4 million

 

According to $6.6 million dropped from $8.2 million the year before.

Agency & martech readers - as you're well aware, marketing decision maker hires are the number one sign of potential agency reviews, so reach out soon to get on Raine's radar. Creative work was handed to Blue 449. All relationships are still under agency tenure (2.5-3 years), but Raine will likely review their roster.