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Starcom Worldwide | Agency Profile, Contacts, AOR, Client Relationships




Service: media communications agency

Main Telephone (312) 220-3535
Main Fax (312) 220-6530
Primary Address
35 West Wacker Drive
22nd Floor
Chicago, IL 60601
USA

Starcom Worldwide Contacts

Contacts (5/300)
Name Title State
Danielle G. President, Chief Client Officer IL
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (312) 220-3535
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 35 West Wacker Drive
22nd Floor
Chicago, IL
60601
USA

John S. Global Brand President IL
Patrick O. Chief Financial Officer - Starcom IL
Kathy K. Global Chief Strategy Officer IL
Robert D. President IL

Client Relationships


Brand Service From To Media Spend
*** **** media buying & planning unknown present *
* ******* media buying & planning 2012 present *
*.*. media buying & planning 2012 present *
******, ***. AOR - media buying & planning 2014 present ******
******.*** AOR - media buying & planning 2014 present *******

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WinmoEdge

Female Opps: The North Face launches new empowering campaign


 

last year's global ad campaigns and spend increases, will include a campaign anthem spot, digital shorts, and advertising across print, digital, and social media.

That being said, TNF's top spending quarter tends to be Q4 per Kantar, so sellers should go after revenue then. An advantage will go to sellers with high engagement among sports-minded, urban millennials and Gen-Zers.

According to iSpot, TNF's YTD TV spend is $194,174, targeted towards various sports channels (see targeting right).

Pathmatics reports a YTD digital spend of about $15,000, most of which (76%) has been placed site direct. Top targeted sites include gearpatrol.com, dealnews.com, deviantart.com, and finance.yahoo.comcom. The company's total 2017 digital spend was over $1 million, a drop from total 2016 spend of over $4.5 million, so look for spend later this year.

Media planning and buying is handled by Starcom Worldwide. Sid Lee has been The North Face's AOR since 2016, just under average tenure (2.5-3 years).