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AMP Agency | Agency Profile, Contacts, AOR, Client Relationships




Service: branding

Main Telephone (617) 723-8929
Main Fax (617) 723-2188
Primary Address
77 North Washington Street
Eighth Floor
Boston, MA 02114
USA

AMP Agency Contacts

Contacts (5/11)
Name Title State
Gary C. President & Chief Executive Officer MA
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (617) 723-8929
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 77 North Washington Street
Eighth Floor
Boston, MA
02114
USA

Josh P. Senior Vice President, Digital MA
Nicole P. Senior Vice President, Corporate Communications MA
Matt J. General Manager, NYC MA
Robyne T. Vice President, Finance & Controller MA

Client Relationships


Brand Service From To Media Spend
****** ********** ************ Media Buying, Media Planning unknown present *****
**** ***** ****** creative, public relations 2008 present *
******** ****** Creative 2018 present *
********** creative, digital, media buying & planning 2007 present *****
*** ******* *********** creative 2011 present *

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WinmoEdge

Millennial Media Opps: LifeStyles Condoms launches new global campaign


Brand: Ansell Healthcare

Opportunity: Recently debuted its latest ad campaign. Titled "Smart is Sexy," it aims to change the way people define sexiness. Launching globally across digital, social and outdoor, the campaign began in the US, Brazil and Australia and eventually moved into China and Europe. The idea for the creative was conceptualized by Germany-based +KNAUSS Agency, and executed in the US by AMP

The brand wants to challenge the clichés of typical, sexually-fueled condom ads by running banner and video ads that focus on intelligence, confidence, ambition and open-mindedness. Since the brand is specifically targeting its messaging towards sexually active young adults, be sure to focus pitches on high ROI millennial engagement strategies. Their advertising levels have been low, but look for that trend to change as healthcare costs rise, including birth control prices.

LifeStyles
111 Wood Avenue South
Suite 200
Iselin, NJ 08830
(732) 345-5400

Carol Corrozza
Vice President, Sales & Marketing, Ansell
(732) 345-5400
carol.carrozza@ansell.com

Evren Baykal
Director, Marketing - North America, Ansell
(732) 345-5400
evren.baykal@ansell.com