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Havas Media Group | Agency Profile, Contacts, AOR, Client Relationships




Service: media buying & planning

Main Telephone (646) 587-5000
Main Fax (646) 587-5005
Primary Address
200 Hudson Street
Eighth Floor
New York, NY 10007
USA

Havas Media Group Contacts

Contacts (5/107)
Name Title State
Shane A. President - North America NY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (646) 587-5000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 200 Hudson Street
Eighth Floor
New York, NY
10007
USA

Jason K. Executive Vice President & Chief Investment Officer NY
Peter M. Chief Executive Officer NY
Colin K. Chief Executive Officer, North America NY
Peter S. Chief Intelligence Officer NY

Client Relationships


Brand Service From To Media Spend
****** ********** AOR - media buying & planning 1999 present *
******** **** ********** & ******** ********* media buying & planning 2012 present *
****** & *****, ***. Media Buying, Media Planning 2018 present ********
*******-***** ****** ******* Media Buying, Media Planning 2017 present *******
******* *********** ** ******* media buying & planning unknown present ********

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WinmoEdge

Score 78 - Account in Jeopardy: Social media platform Sprinklr taps CMO, digital AOR amid rapid growth


Social media management and marketing platform Sprinklr has been building its marketing team. It tapped Grad Conn as chief experience and marketing officer, effective April 2018. He brings experience from positions like CMO of Microsoft and CMO of Points.com. 

It hired Yoli Chisholm as marketing VP sometime last year. She specializes in paid, owned and earned marketing strategies. She brings experience from positions like director of digital marketing at Microsoft and director of mobile marketing at Lavalife.

In addition, it promoted Carlos Domniguez from president & COO to president (July). It lost  SVP of global customer success & strategic advertising services, Dyugu Cibik, to an independent consultant position (November).

Please view lower level personnel shifts here.

This is where it gets complicated, agency and martech readers. While these personnel, especially Conn, are likely to review agency relationships, Sprinklr shouldn't bring on a social agency since it is a social agency. It won't bring on a digital agency since it just tapped Havas Media.

Therefore, those of you who are interested in going after work on this account should limit your pitches to creative or project-based work. Expect competition from the aforementioned agencies. Focus pitches on helping Sprinklr promote its new brand positioning and increase awareness.

Sprinklr primarily uses digital and social, and I doubt that will change since its focus is social media. However, we can expect spend to go up under the new agency partnerships. Also, CEO Ragy Thomas told Business Insider Sprinklr succeeded revenue goals in 2018 (revenue was between $250M and $300M) and are planning an IPO in the near future.

Sellers -- with spend likely to go up, those of you with high ROI through digital and social should reach out. Sprinklr does not have a top spending period, instead spending highly year round. It targets marketing decision makers at companies big and small.

Adbeat reports digital display over the last 12 months totaled $6.7k and was placed primarily via Google (63%) and Google Search Partners (36%) onto sites like adweek.com, b2byellowpages.com, theguardian.com, amazon.com and gardeningknowhow.com. This marks a decrease as ads over the last 24 months totaled $208.1k and were placed primarily via Google (85%) and Outbrain (10%) onto sites like myspace.com, 800notes.com, cnn.com, adage.com and makeuseof.com.