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Havas Media Group | Agency Profile, Contacts, AOR, Client Relationships




Service: media buying & planning

Main Telephone (646) 587-5000
Main Fax (646) 587-5005
Primary Address
200 Hudson Street
New York, NY 10007
USA

Havas Media Group Contacts

Contacts (5/106)
Name Title State
Shane A. President - North America NY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (646) 587-5000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 200 Hudson Street

New York, NY
10007
USA

Jason K. Executive Vice President & Chief Investment Officer NY
Peter M. Chief Executive Officer NY
Colin K. Chief Executive Officer, North America NY
Peter S. Chief Intelligence Officer NY

Client Relationships


Brand Service From To Media Spend
****** ********** AOR - media buying & planning 1999 present *
******** **** ********** & ******** ********* media buying & planning 2012 present *
****** & *****, ***. Media Buying, Media Planning 2018 present ********
*******-***** ****** ******* Media Buying, Media Planning 2017 present *******
******* *********** ** ******* media buying & planning unknown present ********

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WinmoEdge

Millennial Opps: Huntington Bank launches new campaign


Ohio-based Arnold Worldwide, AOR since 2010, with a 60-second brand anthem spot. Titled "Looking Out For Each Other," the spot encourages consumers to improve the world with even the smallest, actually groundbreaking, gestures, and it will be followed by a second, product-based campaign down the road. Top spend channels will be TV, digital, social media, radio, and outdoor.

Per Kantar, top buying period is Q1-Q3, so sellers should reach out then to secure revenue. Sellers with high engagement among millennials, the company's target demographic, will have an advantage.

Pathmatics reports a YTD spend of $45,600, 100% placed direct on websites including ngl.com, nba.com, and colts.com. Total 2017 spend was $199,500, up from its 2016 spend of $159,300.

While HB hasn't previously allocated any of its budget on digital ads, like I said, AW is planning on changing that with this campaign.

Media planning has been handled by Havas Media Group since 2010, putting them well over average AOR tenure (2.5-3 years).