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Mindshare | Agency Profile, Contacts, AOR, Client Relationships




Service: media buying & planning

Main Telephone (212) 297-7000
Main Fax (212) 297-7777
Primary Address
498 Seventh Avenue
New York, NY 10018
USA

Mindshare Contacts

Contacts (5/227)
Name Title State
David L. Chief Content Officer & President, MindShare Entertainment NY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (212) 297-7000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 498 Seventh Avenue

New York, NY
10018
USA

Tim C. Senior Partner & Human Resources Director - North America NY
Joe S. Chief Financial Officer NY
Shane M. Chief Data Strategy Officer NY
Suzanne W. Integrated Global Media Director & Senior Partner NY

Client Relationships


Brand Service From To Media Spend
****** ******** **** media buying & planning 2009 present *****
****** ************ media buying & planning 2009 present *********
****** ********* media buying & planning 2009 present *******
****** ***** media buying & planning unknown present *
**/** **** ******* media buying & planning unknown present *******

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WinmoEdge

Score 53 - Close Watch: Facebook CMO departs


Just a few weeks after Mark Zuckerberg announced limiting the amount of ads on Facebook so users could focus more on family and friends, CMO Gary Briggs announced he is stepping down from his position. But, he isn't leaving until the new CMO comes in and gets situated, however long that may take. 

Either way, Briggs will be leaving and a new CMO will be coming in. That means advertising, media and other work could be up for grabs, Mindshare, which has handled media since 2016. Creative is handled in-house. 

Sellers - Facebook attracts a wide range of users to appeal to as many advertisers as possible. Thus, they run traditional and digital ads all year on a variety of platforms. ISpot reports a 2017 national TV spend of $12.1 million (see show targeting right). 2016's spend was $36.6 million. 

Pathmatics reports a 2017 display spend of $3.6 million, which was placed direct on sites such as mlb.com, youtube.com, inc.com, digg.com and eteknix.com.

2016's spend was also $3.6 million, but was placed on sites including ancestry.com, youtube.com and cnn.com.