Accounts on the Move Recap: Week of October 16 - 20, 2023

Below is a compilation of WinmoEdge's top accounts on the move published during the previous week. We usually publish these recaps every Monday to give you a one-stop, quick glance destination for our top account shifts. 

This list can be accessed under “Accounts on the Move” or "Industry Analysis" once it moves off the front page of the site. 

As ever, you can see a list of the Top 100 brands we believe will begin an agency review in the next 3-to-12 months on our Vulnerable Account Index.

Agency
Holding Company
Business Won (Company/Brand)
Industry Tag
Duties
Date Won
Consultant
Incumbent
Inc. Start Date
Inc. End Date
Inc. Tenure (in Months)
Inc. Holding Co.
Edge Lead
Backbone
Independent
Turtle Fur
Consumer Goods
PR AOR
10/2023
 
 
 
 
 
 
Edge Lead
Bader Rutter
Independent
John Deere
Manufacturing & Utilities
PR AOR
10/2023
 
 
 
 
 
 
Edge Lead
BBH
Publicis
Quest Nutrition
Food & Beverage
Creative AOR
10/2023
 
 
 
 
 
 
Edge Lead
Doe-Anderson Advertising
Independent
Georgia Aquarium
Media & Entertainment
Creative & Media AOR
10/2023
 
ASO Advertising
 
 
 
 
Edge Lead
Exverus
Independent
TMRW Sports
Sports & Recreation
Media
10/2023
 
 
 
 
 
 
Edge Lead
IPG
Interpublic Group
Mimecast
Technology
PR, Creative, & Experiential AOR
10/2023
 
 
 
 
 
 
Edge Lead
Iris
Chiel Worldwide
Wellstar Health System
Health & Pharmaceuticals
Creative AOR
10/2023
 
 
 
 
 
 
Edge Lead
mono
Stagwell
Thrivent
Financial Services
Creative AOR
10/2023
 
 
 
 
 
 
Edge Lead
Talk
M&C Saatchi
Elizabeth Arden
Consumer Goods
PR
10/2023
 
 
 
 
 
 
Edge Lead