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IBM Corporation | Company Profile, Marketing Contacts, Media Spend, Brands




Headquartered in Armonk, NY, the IBM Corporation has locations throughout the U.S., Europe, and Asia, and its products are marketed and sold globally. Along with the the manufactured products offered at IBM, the company also provides business consulting services, financing, systems management, web hosting, and training.

Main Telephone (714) 327-3400
Main Fax (714) 327-3490
Primary Address
3565 Harbor Boulevard
Costa Mesa, CA 92626-1420
USA

IBM Corporation Contacts

Contacts (5/98)
Name Title State
Bob L. Chief Digital Officer NY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (914) 499-1900
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 3565 Harbor Boulevard
Costa Mesa, CA
92626-1420
USA

Michelle P. Senior Vice President & Chief Marketing Officer NY
Jacqueline W. Chief Marketing Officer NY
Ginni R. Chairman & Chief Executive Officer NY
Ian J. Business Unit Executive, Power Systems Lab Services NY

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
WebSphere *
Lotus *
Tivoli *
IBM Corporation *********
Linux ***

Agency Relationships


Brand Agency Service From To
*** *********** ****** AOR - creative 2006 present
*** *********** ******* **************, ***. creative 1992 present
*** *********** ********* Media Buying, Media Planning unknown present
*** *********** ******** ********* ***** creative 2005 present
*** *********** ***** ***********, ***. creative 2005 present

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WinmoEdge

H2 Media Opps Update: IBM moves media account after appointing new CMO (Score 86)


Update (7/18): We've received more insight into IBM's new agency side media team. We already let you know in March that all planning and buying (including print and digital) moved to GroupM's M...