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GE Appliances, a Haier Company | Company Profile, Marketing Contacts, Media Spend, Brands




GE Consumer & Industrial, based in Louisville, KY, is one of the world's leading manufacturers of major appliances. A division of General Electric, the company's products include refrigerators, freezers, ranges, microwaves, cooktops, washers, dryers, dishwashers, disposers, compactors and air conditioners. ** NOTE: As a privately held subsidiary of a publicly traded parent company, annual revenue and employee count are not readily available. Therefore, the revenue and employee figures presented below are those of the parent company. **

Main Telephone (502) 452-7800
Main Fax (502) 452-0774
Primary Address
4000 Buechel Bank Road
Louisville, KY 40225
USA

GE Appliances, a Haier Company Contacts

Contacts (5)
Name Title State
Rick H. Chief Commercial Officer KY
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (502) 452-7800
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 4000 Buechel Bank Road
Louisville, KY
40225
USA

Kevin N. President & Chief Executive Officer KY
Debbie W. Vice President, Communications, Public Relations & Events KY
Mary P. Vice President, Marketing & Brand KY
Kim F. Manager, Global Public Relations KY

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
GE Appliances, a Haier Company. *

Agency Relationships


Brand Agency Service From To
** **********, * ***** *******. *** media buying & planning unknown present
** **********, * ***** *******. *** ******* ***** Digital 2014 present
** **********, * ***** *******. *** ******* Creative, Digital, Social 2018 present

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Female Media Opps: GE Appliances launches first big campaign under new CMO


GE Appliances, #375 in the Vulnerable Account Index (VAI), is running a new campaign from their longtime creative AOR, Omnicom's BBDO. Since 'Good Things, For Life' debuted during the Billboard...