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Duracell, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




Duracell, Inc., is one of the leading alkaline batteries worldwide. The company manufactures standard alkaline batteries for everyday use and also makes specialty lithium, zinc air, and rechargeable nickel-metal hydride batteries used in hearing aids, watches, electronics, and cameras. Duracell, Inc. is located in Bethel, CT. ** NOTE: As a privately held subsidiary of a publicly traded parent company, annual revenue and employee count are not readily available. Therefore, the revenue and employee figures presented below are those of the parent company. **

Main Telephone (203) 796-4000
Main Fax (203) 207-7462
Primary Address
14 Research Drive
Berkshire Corporate Park
Bethel, CT 06801
USA

Duracell, Inc. Contacts

Contacts (5/6)
Name Title State
Dan C. Procurement Head CT
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (203) 796-4000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 14 Research Drive
Berkshire Corporate Park
Bethel, CT
06801
USA

Lindsay M. Director, Sales - The Home Depot CT
Ramon V. General Manager, UK & I CT
Alfonso A. Senior Brand Manager - North America CT
Sarah G. Sales & Marketing Systems Manager CT

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Duracell, Inc. ********

Agency Relationships


Brand Agency Service From To
********, ***. ******* ********* public relations 2011 present
********, ***. ***** ******* media buying & planning unknown present
********, ***. ******* ********* Media Buying, Media Planning, Multicultural unknown present
********, ***. ******* ********* media buying & planning unknown present
********, ***. ********* digital unknown present

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Digital, TV Opps: Duracell launches campaign from new AOR


Company: Duracell, which was sold to Berkshire Hathaway by P&G in early 2016 (more here) Opportunity: After moving creative to W+K in October, Duracell has launched the first work from the a...