“Who should I talk to?” If you’re fortunate enough to have more than one known contact at a prospective client, there are many variables to consider when deciding who to approach. In our latest poll, we asked who you find most responsive based on seniority alone, and here’s how you responded:
You might have thought Senior Level Contacts would be a shoo-in; these are, after all, the people who control the purse-strings, right? But your votes underscore the fact that, in the real world, the significance of seniority can vary. Ultimately, the most responsive person is likely the one whose day-to-day problems are most directly impacted by your solution; the person most immediately able to grasp your value proposition. For some of you, that may be a CEO, others, the Digital Marketing Manager might be a better place to start.
No matter which decision-makers are most responsive to your outreach, Winmo can help you identify them.
To take advantage of this feature, log into your Winmo account, click FIND on the left menu bar, and utilize the Title/Rank filters available under Companies, Brands or Agencies to target your ideal audience.
Not a Winmo client? Request a demonstration.