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Cracker Barrel Old Country Store, Inc | Company Profile, Marketing Contacts, Media Spend, Brands




 CBRL Group Inc., headquartered in Lebanon, TN, is a holding company that operates and develops the Cracker Barrel Old Country Store restaurant and retail concept. The company currently operates over 550 Cracker Barrel restaurants and gift shops in about 40 states.

Main Telephone (615) 444-5533
Main Fax (615) 443-9511
Primary Address
Post Office Box 787
Lebanon, TN 37088-0787
USA

Cracker Barrel Old Country Store, Inc Contacts

Contacts (5/16)
Name Title State
Sandra C. President & Chief Executive Officer TN
Sample of Associated Brands
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Email: *****@*******.***
Main Phone: (615) 444-5533
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: Post Office Box 787
Lebanon, TN
37088-0787
USA

Jill G. Senior Vice President & Chief Financial Officer TN
Don H. Senior Vice President, Marketing TN
Jeff S. Vice President, Marketing TN
Desiree G. Director, Restaurant Marketing TN

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Cracker Barrel Old Country Store, Inc. ********

Agency Relationships


Brand Agency Service From To
******* ****** *** ******* *****, ***. *** ****** ***** media buying & planning, Out of Home 1980 present
******* ****** *** ******* *****, ***. ******* Public Relations 2015 present
******* ****** *** ******* *****, ***. ***** ***** ***** Media Buying, Media Planning 2010 present
******* ****** *** ******* *****, ***. ***** ***** ***** Media Buying, Media Planning 2010 present

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Score 64 - On the Brink: Cracker Barrel expanding Hispanic advertising nationally, revamping OOH


Cracker Barrel (CB) has launched national Hispanic advertising "following on the success we experienced with local TV in the Southwest and in Florida," said CEO Sandra Cochran during last month...