What Will Travel Look Like in a Post-COVID World?
I never thought I’d miss the chaos of an airport. Rushing to get out the door on time, then stressing...
21 Sales, Media, and Advertising Statistics for 2021
Annual goal setting feels a little more loaded now. 2020 shook us to our operational-budget-core and while 2021 already feels...
News
Winmo’s Top 5 Most Viewed Blog Posts of 2020
Not surprisingly, the majority of Winmo’s most-viewed blog posts in 2020 centered around the pandemic. We spent the spring (and...
News
Black Friday 2020: We Spent $9 Billion, But Brands Still Have Much to Learn
Welcome to the longest holiday season of all time. We should have known when Christmas movies began advertising in October...
Marketing
Telehealth is Here to Stay: 50+ Industry Contacts for 2021 Planning
In 2020, we took concerts, birthday parties, baby showers, book clubs, and even trade shows online. And now? Healthcare. In...
Sponsorship
What Will Nonprofit Sponsorships Look Like in 2021?
Nonprofits have been on the front lines of the pandemic. They assist families across the country facing the grim reality...
COVID-19
Want Your Agency to Survive a Pandemic? Stop Giving Away Your Thinking: Q&A with Michael Gass
We’ve faced countless challenges this year — no one who watched the ball drop on January 1, 2020 could have...
Marketing
Why Are There So Many CMO Shifts Right Now?
CMOs have the highest turnover rate in the C-suite. In any economy, chief marketing officers must fight through ambiguity and...
COVID-19
What Agencies Should Be Doing 6 Months Into COVID
Check out the Winmo blog agency hub for even more new business strategies. In March, we published What Agencies Should...
Ad Sales
Social Media Ad Spend is Climbing: 10 Advertisers Behind the Spike
The end of Q2 and beginning of Q3 has been a highly emotional, and often volatile, time for advertisers, especially...
How Advertisers are Adjusting to Fan-Less Sports
Today, global sports sponsorship rights-fees may fall 37% with fan-less sports. From $46.1 billion in 2019 to $28.9 billion in...
Sponsorship
Client Spotlight: Warped Tour Founders, KL Group Turn Latest Venture Virtual
Kevin Lyman Group, known for the Vans Warped Tour summer concert series, was scheduled to host 320 Festival this spring....
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