Marketing

Brands Owning Summer with Influencer Marketing Campaigns

9 Brands Owning Summer 2025 with Influencer Marketing Campaigns

Influencer campaigns have officially entered their blockbuster era. This summer, brands are tapping high-profile…
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Creative Powerhouses Award Winning Campaigns from Omnicom Media Group

Creative Powerhouses: Award-Winning Campaigns from Omnicom Media Group

Omnicom Media Group agencies are on a creative tear. From Cannes Lions to The One Show, their network is racking…
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UK CMOs Signaling RFP Activity This Quarter

5 UK CMOs Signaling RFP Activity This Quarter

Fresh leadership is one of the strongest indicators that an RFP is around the corner. Combine that with aggressive…
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Creative Case Studies AI Driven Campaigns That Delivered

Creative Case Studies: 6 AI-Driven Campaigns That Delivered

AI-driven campaigns are setting the new standard for marketing performance in 2025. These are fully executed strategies…
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Why Women’s Sports Are the Next Big Opportunity for Brands

Why Women’s Sports Are the Next Big Opportunity for Brands

Women’s sports are breaking records across attendance, viewership, and sponsorship, and smart brands are taking…
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Image courtesy https://www.linkedin.com/in/georgemanas/

List of Agencies in the Omnicom Network

Updated Q2 2025: Omnicom Group Inc. has never been one to sit still. Known as a global media, marketing, and corporate…
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Micro vs. Macro vs. Mega Influencers Which one should you use

Micro vs. Macro vs. Mega Influencers: Which Should You Use?

Influencer marketing continues to be a powerhouse for brands aiming to connect with audiences authentically. But…
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Proven Ways to Pitch for Experiential Sponsorships in

6 Proven Ways to Pitch for Experiential Sponsorships in 2025

Experiential sponsorships in 2025 are deeply tied to business impact, not just presence. Marketers are being asked…
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Winmo Now Tracking Influencers ()

Winmo Database Now Tracking Influencer Relationships

Winmo has expanded its advertiser-agency database to include a fast-growing segment of the marketing ecosystem:…
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How to Maximize Trade Show ROI

How to Maximize Trade Show ROI: Best Practices for 2025

Trade shows remain a cornerstone for business development and brand building, but in 2025, achieving a strong return…
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Back to School eBook ()

[eBook] 92 Marketing Leaders Betting Big on Back-to-School 2025

Q2 might feel a little early to be talking about backpacks, lunch boxes, and dorm décor—but in the world of…
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Sustainability in Sponsorships Winning Fans and Planet Friendly Partnerships

Sustainability in Sponsorships: Winning Fans and Planet-Friendly Partnerships

Sustainability is no longer a nice-to-have — it’s table stakes. Whether you’re brand-building cultural relevance,…
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