News
Winmo’s Top 5 Most Viewed Blog Posts of 2020
Not surprisingly, the majority of Winmo’s most-viewed blog posts in 2020 centered around the pandemic. We spent the spring (and...
Agency New Business
How Winmo Launches Publishing Giant Into New Verticals: Q&A with Future’s Jason Webby
During last week’s Adweek Elevate: Publishing virtual event, Winmo’s VP of Sales, Ryan Wilkie, interviewed one of our newest clients,...
Agency New Business
Sports Betting’s Rise Continues With Increased Legalization: Q4 2020 Contacts
Nothing will clear a casino quite like a pandemic — tight groups of strangers, windowless rooms, and indoor smoking now...
News
Black Friday 2020: We Spent $9 Billion, But Brands Still Have Much to Learn
Welcome to the longest holiday season of all time. We should have known when Christmas movies began advertising in October...
Marketing
Telehealth is Here to Stay: 50+ Industry Contacts for 2021 Planning
In 2020, we took concerts, birthday parties, baby showers, book clubs, and even trade shows online. And now? Healthcare. In...
Marketing Tech
4 Ways Sellers Are Using Winmo Intent Insights
Sales professionals are always on the hunt for the latest technology that will give them a competitive edge to close...
Marketing
Why Are There So Many CMO Shifts Right Now?
CMOs have the highest turnover rate in the C-suite. In any economy, chief marketing officers must fight through ambiguity and...
Agency New Business
Niche is Not a Dirty Word: How to Find Your Agency’s Target Clients and Build a New Business Program with Michael Gass
Michael Gass has developed a reputation on Twitter. The business development consultant and trainer is known for his mix of...
Selling Emotion: How Brands Make Customers Feel (Then Buy)
I’m Nike loyal and didn’t even know it. I’ve taken up running during the pandemic to get out some energy...
Agency New Business
Top 10 Most Searched Company Profiles in Winmo
Four months left of the longest (yet somehow fastest?) and most challenging year in recent history. Remarkably, we’re adapting and...
Sales
Opportunity Ahead: 15 New CMO Hires
Today, C-suite changes are often the top predictor of agency changes, media spending shifts, and new investments. Every week, our...
Podcast
Win More Podcast: Bacardi and L.L. Bean Add New Execs, Shift Messaging
Our Win More podcast duo dives into two more opportunities that should be on seller’s radar this week: Bacardi and...
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