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Sponsorship
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The State of NBA Sponsorships for the 2024-2025 Season
As the NBA tips off its 2024-2025 season, the sponsorship landscape is buzzing with innovation, digital integrations, and a renewed...
UK
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Top UK Brands Spending in Digital: Q4 2024
As we approach Q4 2024, brands across the UK are gearing up to make their mark in the digital landscape,...
Sponsorship
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5 Emerging Brands In the News: September 2024
In today’s fast-paced business landscape, staying ahead of emerging brands is critical for marketers and sales professionals looking to build...
Marketing Tech
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How to Use Marketing Automation to Warm Up Prospects
Fewer than 10% of UK companies are using marketing automation tools, which means there is a huge, untapped opportunity for your company.
Marketing Tech
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Navigating the Martech Maze: 3 Key Questions Vendors Must Address in Their Pitch
The martech landscape continues to expand at a dizzying pace. If you’re like me, working with adtech and martech vendors...
Marketing
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Seven Cases for Video Advertising in 2024
If there’s one thing that hasn’t changed in digital marketing, it’s that video still reigns supreme. As we dive headfirst...
Sponsorship
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NFL Sponsorship Spenders In the News
The Kansas City Chiefs won Super Bowl LVIII against the San Francisco 49ers, securing their fourth NFL championship. As the...
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Winmo Adds CTV Intelligence to Advertiser Database
According to eMarketer, US brands are set to spend over $28 billion on CTV this year, representing a third of...
Breaking News
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List Download: Back-to-School Brands Targeting Students and Parents
We may still be in the dog days of summer, but retailers are already shifting focus to back-to-school shopping, which...
Sales
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Brands Hiring Their First CMOs in Q3 2024
When a company hires a Chief Marketing Officer (CMO) for the first time, it’s a big deal. It usually means...
Sales
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Seven of the Fastest Growing Sales & Marketing Titles
The technology landscape has turned the sales and marketing industries into the Wild West of titles. Interesting new roles are...
Agency New Business
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Top Agencies in Winmo with the Biggest Client Media Spend: July 2024
For agencies, working with clients with high media spend requires significant time, energy, and organization. First, they must master the...
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