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Sales
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Brands Hiring Their First CMOs in Q3 2024
When a company hires a Chief Marketing Officer (CMO) for the first time, it’s a big deal. It usually means...
Sales
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Seven of the Fastest Growing Sales & Marketing Titles
The technology landscape has turned the sales and marketing industries into the Wild West of titles. Interesting new roles are...
Agency New Business
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Top Agencies in Winmo with the Biggest Client Media Spend: July 2024
For agencies, working with clients with high media spend requires significant time, energy, and organization. First, they must master the...
Sales
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2024 Holiday Ad Outlook (Plus Prospect List)
What key trends are shaping the 2024 holiday season, and how marketers approach it? In a year where lingering inflation...
Agency New Business
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Top Independent Brooklyn Advertising Agencies
Often overlooked by its more famous neighbor, Brooklyn, NY’s thriving agency scene is finally moving outside of Manhattan’s shadow. We’ve...
Agency New Business
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B2B CMOs on the Move: June 2024
CMOs tend to hop from one company to another more frequently than their peers in other top executive roles. It’s...
Marketing
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The Hottest Summer Brands Increasing Digital Advertising
Okay, it’s technically still spring, but now that Memorial Day 2024 has passed, it’s all summertime from here. We’re seeing many...
Marketing
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6 Travel & Hospitality Brands with Decision Makers on the Move
Q2 is a critical time for revenue generation in the travel and hospitality sector. As the weather warms up and...
Marketing
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4 Brands Increasing Their Experiential Marketing Investments
More and more brands are beginning to understand that experiential marketing is extremely valuable. Recently, Valentina Culatti, who leads creative...
Agency New Business
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The State of Influencer Marketing: Q2 2024
Last weekend’s Coachella marked the ninth annual Revolve Fest. But, the 2024 iteration of the influencer event was much more...
Agency New Business
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eBook Download: CMOs Planning in Q2 2024
After a stagnant 2023, U.S. ad spending is expected to accelerate in 2024 (Dentsu is projecting 4.6% YoY increase in...
Agency New Business
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Biggest New CMO Hires: Q1 2024 (So Far)
CMOs tend to hop from one company to another more frequently than their peers in other top executive roles. It’s...
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