Marketing Archives

5 Traits Corporate Sponsors Look For in Sports Partners

Sports are back (for real this time). The triumphant return of IRL experiences brings teams and leagues looking for corporate...

News

What’s Causing the Decline in CMO Tenure? Q&A with Winmo CEO Dave Currie

Winmo CEO, Dave Currie, made his Win More podcast debut on Monday (episode #187!). Host John Zaldonis sat down with...

Agency New Business

Top 10 Most Searched Company Profiles in Winmo: Q2 2021

Not even five months into 2021 and so much has already happened. We have a new president, GameStop had 15...

Marketing

How to Implement Winmo’s New OTT Insights

With entertainment limited to our houses and imaginations the last year-plus, most of us turned to streaming (and sourdough bread)...

Agency New Business

Top 40 San Francisco Ad Agencies

California’s booming Silicon Valley is home to some of the leading technology startups in the world. These rising companies are...

Marketing

We’ve Entered the Out of Home (OOH) Advertising Renaissance

I’m finally starting to emerge from my COVID cocoon. Half-vaccinated and having completed every season of every television show ever,...

5 Traits Corporate Sponsors Look For in Partners

There are countless nonprofits looking for corporate sponsors right now. And there are also countless corporations looking for nonprofits to...

Marketing

New CMO Hires: Q2 2021

There are hundreds of C-suite shakeups every day across industries. It can be easy to miss these moves — and...

Agency New Business

Updated March 2021: Top 50+ New York Ad Agencies

When looking for an agency fueled by inspiration and talent across all disciplines, there’s no better place than New York....

News

Top 10 D2C Brands By Social Spend: Q2 2021

Will the direct-to-consumer (D2C) market ever be saturated? We can buy luggage, eyeglasses, organic groceries, machine washable rugs, and even...

News

Women’s History Month & Female Frontier Awards Honorees

It’s Women’s History Month and we’re here to honor those who kick ass in the marketing and advertising industry. Though...

News

4 Actionable Insights from Winmo’s Scoops Group

Almost a year ago, in the early days of quarantine when we were still hosting Zoom Trivia Nights and lovingly...