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News
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Winmo’s Top 5 Most Viewed Blog Posts of 2020
Not surprisingly, the majority of Winmo’s most-viewed blog posts in 2020 centered around the pandemic. We spent the spring (and...
Agency New Business
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How Winmo Launches Publishing Giant Into New Verticals: Q&A with Future’s Jason Webby
During last week’s Adweek Elevate: Publishing virtual event, Winmo’s VP of Sales, Ryan Wilkie, interviewed one of our newest clients,...
Agency New Business
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Sports Betting’s Rise Continues With Increased Legalization: Q4 2020 Contacts
Nothing will clear a casino quite like a pandemic — tight groups of strangers, windowless rooms, and indoor smoking now...
News
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Black Friday 2020: We Spent $9 Billion, But Brands Still Have Much to Learn
Welcome to the longest holiday season of all time. We should have known when Christmas movies began advertising in October...
Marketing
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Telehealth is Here to Stay: 50+ Industry Contacts for 2021 Planning
In 2020, we took concerts, birthday parties, baby showers, book clubs, and even trade shows online. And now? Healthcare. In...
Marketing Tech
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4 Ways Sellers Are Using Winmo Intent Insights
Sales professionals are always on the hunt for the latest technology that will give them a competitive edge to close...
Marketing
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Why Are There So Many CMO Shifts Right Now?
CMOs have the highest turnover rate in the C-suite. In any economy, chief marketing officers must fight through ambiguity and...
Agency New Business
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Niche is Not a Dirty Word: How to Find Your Agency’s Target Clients and Build a New Business Program with Michael Gass
Michael Gass has developed a reputation on Twitter. The business development consultant and trainer is known for his mix of...
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Selling Emotion: How Brands Make Customers Feel (Then Buy)
I’m Nike loyal and didn’t even know it. I’ve taken up running during the pandemic to get out some energy...
Agency New Business
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Top 10 Most Searched Company Profiles in Winmo
Four months left of the longest (yet somehow fastest?) and most challenging year in recent history. Remarkably, we’re adapting and...
Sales
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Opportunity Ahead: 15 New CMO Hires
Today, C-suite changes are often the top predictor of agency changes, media spending shifts, and new investments. Every week, our...
Podcast
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Win More Podcast: Bacardi and L.L. Bean Add New Execs, Shift Messaging
Our Win More podcast duo dives into two more opportunities that should be on seller’s radar this week: Bacardi and...
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