Get to prospects before your competition by knowing what business triggers prompt a sales opportunity. The age old saying of “timing…
Category: Agency New Business
Prospect Watch: 4 RFPs You Should Know About
Responding to an RFP is a chance to capture new business, and often a necessity when it comes to keeping…
The List of Top Agency Search Consultants and How to Reach Them
After receiving a plethora of inbound requests for a quick reference guide of top Ad Agency Search Consultants for North America,…
CCPA Best Practices
Notice: This is for discussion purposes only. Winmo is not qualified to provide legal advice of any kind and is…
5 AOR Shifts to Prospect Now
Whether you’re selling media, services, tech, or sponsorships, an agency of record shift indicates potential opportunity ahead. We’ve highlighted five…
7 Most Searched Advertisers in Q3
Each quarter, thousands of agencies, media sellers and advertising technology firms use Winmo’s sales intelligence to tailor their pitches to…
Agency Opps: 5 Brands on the Verge of a Review
When you’re looking to pitch your agency services to major brands, timing is everything. If you wait until the review…
Prospect Watch: 4 RFPs to Target Now
With the win rate for RFPs at less than 5% and companies spending between 20-40 hours on each RFP response,…
First Timers: 4 Brands That Hired Their First-Ever CMO
If you’re responsible for driving sales, you know that it’s crucial to track decision-maker shifts in order to beat your…
Prospect List: Top 10 Beverage Advertisers
According to reports, total US ad spend in 2018 reached $151 billion, a 4.1% increase over the previous year. A…
2020 Election Spend Surges: Who’ll Win The Race for Ad Dollars?
With Election Day about a year away, a significant windfall in political advertising dollars is expected, with industry analysts forecasting…
Adweek Wrap Up: Attracting Ad Budgets
AdvertisingWeek is a great place to evaluate the entire marketing industry from it’s past, to where we are today. This…