Agency New Business

Pearlfinders Competitive Analysis
This article was originally published on January 19, 2024, and has been updated with new information.
If you’re…

9 Brands Owning Summer 2025 with Influencer Marketing Campaigns
Influencer campaigns have officially entered their blockbuster era. This summer, brands are tapping high-profile…

Creative Powerhouses: Award-Winning Campaigns from Omnicom Media Group
Omnicom Media Group agencies are on a creative tear. From Cannes Lions to The One Show, their network is racking…

5 UK CMOs Signaling RFP Activity This Quarter
Fresh leadership is one of the strongest indicators that an RFP is around the corner. Combine that with aggressive…

Creative Case Studies: 6 AI-Driven Campaigns That Delivered
AI-driven campaigns are setting the new standard for marketing performance in 2025. These are fully executed strategies…

List of Agencies in the Omnicom Network
Updated Q2 2025: Omnicom Group Inc. has never been one to sit still. Known as a global media, marketing, and corporate…

The State of Upfronts 2025: Who’s Spending and Where
If you’re in the business of planning media buys or closing new accounts, Upfronts 2025 offered more than just…

What ChatGPT Taught Us About Consumer Behavior
When ChatGPT first hit the scene, it sparked headlines, side-eyes, and existential debates. But now that we’re…

[eBook] 92 Marketing Leaders Betting Big on Back-to-School 2025
Q2 might feel a little early to be talking about backpacks, lunch boxes, and dorm décor—but in the world of…

Top Travel Brands Prepping for Summer 2025 Campaigns
As temperatures rise, so does the competition among travel and lifestyle brands aiming to capture consumer attention.…

UK Agency Tenure Report: How Long Do Brands Stay Vs. Switch?
In a world where brand-agency relationships can change at the speed of a trending TikTok sound, knowing the average…

Q2 2025 New Business Guide – 9 Brands Ready to Partner
As brands enter Q2 2025, they’re shifting strategies based on early-year performance, market trends, and evolving…