Sponsorship
List Download: 40+ NBA Team Sponsors in 2021
Think of the last time you experienced live sports. For most of us, it was pre-pandemic (minus the 25,000 people...
Sponsorship
Accomplishing Miracles Through Sponsorship: Q&A with The Spirit of Liberty Foundation
Tomorrow, the US will welcome a new president into the White House. After almost a year of COVID, a summer...
Ad Sales
Emerging Industries Report: Q1 2021
Advertising is a $100 billion industry that was rocked throughout 2020. According to Kantar, there were significant ad spending declines...
Agency New Business
Knowledge is Power: 100+ Brands Buying in Q1 2021
It seems like every year we trick ourselves into believing that December will be a slow month. A time for...
Agency New Business
New Year, New Plans: 100+ Brands Planning in Q1 2021
In Q1 2021, marketers and media buyers need to balance long-term goal setting with short-term planning. This year’s chaos threw...
Sponsorship
What Will Nonprofit Sponsorships Look Like in 2021?
Nonprofits have been on the front lines of the pandemic. They assist families across the country facing the grim reality...
Agency New Business
It’s the Final Countdown: 100+ Brands Planning in Q4
We did it —  we made it to the last quarter of 2020. This year, Q1 was full of wide-eyed...
How Advertisers are Adjusting to Fan-Less Sports
Today, global sports sponsorship rights-fees may fall 37% with fan-less sports. From $46.1 billion in 2019 to $28.9 billion in...
Sponsorship
Winmo & GumGum Sports Give Sponsorship Sellers an Unfair Advantage
Sales intelligence leader Winmo has teamed up with GumGum Sports, the leading AI-powered sponsorship analytics platform. Together, the companies will...
Sponsorship
Client Spotlight: Warped Tour Founders, KL Group Turn Latest Venture Virtual
Kevin Lyman Group, known for the Vans Warped Tour summer concert series, was scheduled to host 320 Festival this spring....
Sponsorship
6 Brands Targeting GenZ Through eSports
Advertisers are signing up for eSports to compete for GenZ’s attention, check out the brands on our watch list. Creators...
Sponsorship
100 Sponsorship Spenders Planning in Q2
Instead of hitting the same tired prospect list right now, our most successful sponsorship sales and ad sales clients are...
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