Nothing signals opportunity like the words expanding budget. Spikes in spend are a flashing light signaling dollars available for you…
Category: Marketing Tech
5 Brands Bringing Agency Responsibilities In-House
As the advertising industry evolves, brands are looking for more ownership of their data and measurement. In order to cut…
H2 Opportunities Up for Grabs
Selling is all about timing – pitching to a prospect when they’re ready to buy. However, the window of opportunity…
9 Brands Jumping Into the Esports Arena
Slated to reach $1.1 billion by the end of this year, with a global audience of 453.8 million people, the…
We Told Ya: 5 Agency Shifts We Called in H1
Beating your competition to the pitch can prove to be extremely challenging, especially when everyone is reacting to the same…
Prospecting List: 7 Automotive Opportunities to Pursue Now
Despite predictions for sales declines in 2018, the U.S. automotive industry booked solid sales gains throughout the year, exceeding 17…
7 AOR Shifts Presenting Opportunities for Sellers Right Now
Paying attention to agency of record shifts and understanding what opportunities they present have the ability to take your media…
Predicted Agency of Record Shifts in H2 2019
Whether you’re a media seller, vendor or new business professional, we all wish we had a crystal ball when it…
45 Digital Ad Spenders Planning in Q2
As we quickly approach the last month of Q2, the last thing you want is to waste time on leads…
Cash In On The Craze: 5 Subscription Box Brands Investing in Marketing
Updated: July 15, 2019 In the past five years, the subscription e-commerce market has absolutely exploded, growing as much as…
The Silicon Prairie: 3 Reasons To Take Your AdTech Company to the Midwest
Startups and investors are increasingly shifting their focus from the Silicon Valley to the Silicon Prairie as technology makes a…
Top YouTube Advertisers in Q1 2019
It’s expected that brands will spend nearly $18M in digital video by the end of 2019- a 25% increase year…