Samantha Stallard, Author at Winmo

Agency New Business

The Ultimate List of Agency Holding Companies & Their Affiliates

Updated December 2021: Navigating the advertising ecosystem is complicated. Agency holding companies expand and acquire entities at a rapid pace....

Ad Sales

Four Ways Adbeat Helps Power Winmo Ad Intelligence

Winmo is robust, to say the least. Many of our clients come to us to win brand and agency sales,...

Marketing

100 Social Impact Titles Planning in Q4 (Q4 2021)

Social impact is the latest responsibility to descend upon brand marketing teams. Now, along with promoting reasonable prices and high-quality...

Sales

How Winmo Helps Fandom Steal Market Share: Live from Adweek Elevate

Ken Shapiro leads comprehensive sales, marketing, and product strategy as CRO for the world’s number one reference source for TV, movies,...

Marketing

Top Social Spenders By Category: October 2021

Social media is too broad of a term now. What gets attention on TikTok would never fly on LinkedIn. Twitter...

Marketing

33 Brands With New CMOs: Q4 2021

If Q3 is the slowest quarter, Q4 is the craziest. It’s a race to the finish line to meet sales...

Sponsorship

73 D2C Brands Interested in Agencies: Q4 2021

Direct-to-consumer companies from Allbirds to Winc have surged ahead dramatically during the pandemic, while formerly brick and mortar brands like...

Breaking News

Are We Ready for the Return of Industry Events?

Next week, HubSpot’s annual user conference, Inbound, will be virtual for the second year in a row. Yet, last month,...

Breaking News

eBook Download: 6 Holiday Spenders Buying in Q4 2021

Welcome to the “most wonderful time of the year” for many brands and retailers. According to Forbes, US holiday retail...

Sales

The 2021 Guide to Outbound Sales Strategies

Hot take – marketers are much more focused on inbound sales and promotion strategies than outbound sales. And why shouldn’t...

Agency New Business

Top 25 Atlanta Ad Agencies

The city of Atlanta has had its share of the spotlight recently. Over the last year, Winmo’s headquarters has hosted...

Sponsorship

30+ NFL Sponsorship Spenders Planning in Q4

And just like that, it’s football season again. The NFL expanded their regular-season schedule from 16 to 17 games this...