Marketing

eBook Download: 39 Holiday Spenders Planning in Q3 2023

It’s shaping up to be another odd holiday spending season for both brands and consumers. It’s hard to believe…
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37 US Brands with New CMOs (Q2 2023)

As we know, CMOs have been known to switch roles more often than the other C-suites. Moving to different companies…
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20 MLS Sponsors Planning in Q2 2023

MLS is kicking off its 28th season with 33 sponsors at the league level, including 10 that have joined in the past…
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New Business Trends: Q2 2023 Ripe for Agency Hires

Winmo's sales lead resource, WinmoEdge is on the front line of agency hire trends, tracking accounts on the move,…
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B2B Email Subject Lines That Get Opened in 2023

B2B Email Subject Lines That Get Opened in 2023

When it comes to B2B email marketing, the subject lines are the first thing that the recipient sees. It's your…
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Surging Social Spend: TikTok Advertisers in the UK

UK ad spending on social media is projected to reach £10.75B in 2023. A rising tide? TikTok advertisers. If you…
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Top Social Spenders: TikTok Edition

Email Marketing: From Zero to Hero

Email marketing can be one of the most effective ways for businesses of all industries and sizes to connect with…
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Tech Layoffs Will Prompt CMOs to Seek New Agency Partners

According to data from Winmo, almost a third (31%) of tech brands that reported layoffs in Q4 2022 and/or Q1 2023…
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15 B2B Outbound Sales Tactics to Accelerate Growth

The Winmo team understands that B2B outbound sales tactics are a powerful way to drive business growth. We’ve…
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eBook Download: 9 Socially Native Brands Increasing Spend in Q2 2023

Since the dawn of Instagram in 2010 — and through the heyday of Snapchat and into TikTok’s world domination…
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5 Marketing Budget Predictions for 2023

In 2023, marketing budgets are expected to continue their upward trend. And businesses are allocating more resources…
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Top US Social Spenders: TikTok Advertisers

US ad spend on social media is projected to grow 9% this year, and return to double-digit growth in 2024, per eMarketer.…
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