Marketing

B2B CMOs on the Move: June 2024
CMOs tend to hop from one company to another more frequently than their peers in other top executive roles. It's…

The Hottest Summer Brands Increasing Digital Advertising
Okay, it's technically still spring, but now that Memorial Day 2024 has passed, it's all summertime from here. We're…

6 Travel & Hospitality Brands with Decision Makers on the Move
Q2 is a critical time for revenue generation in the travel and hospitality sector. As the weather warms up and…

4 Brands Increasing Their Experiential Marketing Investments
More and more brands are beginning to understand that experiential marketing is extremely valuable. Recently, Valentina…

The State of Influencer Marketing: Q2 2024
Last weekend's Coachella marked the ninth annual Revolve Fest. But, the 2024 iteration of the influencer event…

eBook Download: CMOs Planning in Q2 2024
After a stagnant 2023, U.S. ad spending is expected to accelerate in 2024 (Dentsu is projecting 4.6% YoY increase…

Biggest New CMO Hires: Q1 2024 (So Far)
CMOs tend to hop from one company to another more frequently than their peers in other top executive roles. It's…

Top Advertisers in Winmo with In-House Media
As with the rise of in-house creative agencies, some companies are starting their own media operations, too. Big…

List Download: 78 Super Bowl LVIII Advertisers
The final NFL game of the season is set, and it's a rematch from 2020 with the Kansas City Chiefs taking on the…

Top 10 Agencies in Winmo with the Biggest Client Media Spend: January 2024
For agencies, working with clients with high media spend requires significant time, energy, and organization. First,…

CMOs on the Move: December 2023
There are hundreds of C-suite shakeups every day across industries. It can be easy to miss these moves — and…

The State of eSports Opportunities: Q4 2023
eSports is a dynamic and fast-evolving field that combines the excitement of competitive gaming with the complexity…