Ad Sales

The Creative Agencies Behind Epic Superbowl Ads

The Patriots staged an historic come-from-behind victory in the Super Bowl and Lady Ga Ga gave a half-time performance…
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Why Marketing Decision Makers Aren’t Returning Your Calls

Ok, I’ll admit it – I’m the WORST at checking my office voicemail. In fact, I’m the worst at actually answering…
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How Penny-Pinching on Your Business Database Software is Hurting Your Sales

If you’re trying to tie up some new business, databases and tools that serve up contact information can be investments…
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How to Reach Decision Makers on AdAge’s Top 10 Agencies A-List

AdAge has released its Agency of the Year A-List, and by our math, the top 10 agencies represent a combined total…
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Higher Education Opportunities Study Guide

If you're prospecting for new clients in higher education, we have some digital, creative, PR, media and advertising opportunities worth studying for.
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Reach the Decision Maker Like a Sales Ninja [INFOGRAPHIC]

If there's one trait the most successful sales professionals share, it's that they know how to reach decision…
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List Partners Inc. Launches Local Ad Sales Prospecting Platform

List Partners Inc. (LPI), a global business development firm, is answering the demand for localized ad sales intelligence…
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Winmo Wins: NCAA National Championship Contest

In December we asked our clients to share their "Winmo wins" stories with us -- to tell us about how Winmo helped…
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Why Trust is Your Best Sales Prospecting Tool

Indifference is how you lose customers and prospects. When customers stop caring whether they get a service or…
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New and Expanding Brand Opportunities

It's quite a puzzle. If you're not marketing to millennials you're missing out on the biggest generation in history;…
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global creative and media agency workers planning their strategy

Sales Accounts You Should Follow on Twitter

Prospecting with traditional sales strategies and tactics, such as cold-calling, seems to be less and less effective.…
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global creative and media agency workers planning their strategy

Blockbuster Global Creative and Media Agency Moves

Unless there's something going on behind the scenes with Green Giant and Electrolux’s media accounts, the summer’s…
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