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Top Influencer Marketing Platforms to Watch

Top Influencer Marketing Platforms to Watch

Influencer marketing is a $10 billion industry in the U.S. this year, driving how brands connect with audiences…
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Back to School Brands Planning Major Campaigns

6 Back to School Brands Planning Major Campaigns

Back-to-school season is shaping up to be a high-stakes moment for brands doubling down on digital spend, experiential…
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Summer Campaigns Go All In on Targeted Storytelling

Summer 2025 Campaigns Go All In on Targeted Storytelling

This summer, major brands are reshaping their marketing strategies with targeted, culturally informed campaigns…
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Pearlfinders Competitive Analysis

Pearlfinders Competitive Analysis

This article was originally published on January 19, 2024, and has been updated with new information. If you’re…
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Brands Owning Summer with Influencer Marketing Campaigns

9 Brands Owning Summer 2025 with Influencer Marketing Campaigns

Influencer campaigns have officially entered their blockbuster era. This summer, brands are tapping high-profile…
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Creative Powerhouses Award Winning Campaigns from Omnicom Media Group

Creative Powerhouses: Award-Winning Campaigns from Omnicom Media Group

Omnicom Media Group agencies are on a creative tear. From Cannes Lions to The One Show, their network is racking…
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UK CMOs Signaling RFP Activity This Quarter

5 UK CMOs Signaling RFP Activity This Quarter

Fresh leadership is one of the strongest indicators that an RFP is around the corner. Combine that with aggressive…
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Creative Case Studies AI Driven Campaigns That Delivered

Creative Case Studies: 6 AI-Driven Campaigns That Delivered

AI-driven campaigns are setting the new standard for marketing performance in 2025. These are fully executed strategies…
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Image courtesy https://www.linkedin.com/in/georgemanas/

List of Agencies in the Omnicom Network

Updated Q2 2025: Omnicom Group Inc. has never been one to sit still. Known as a global media, marketing, and corporate…
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The State of Upfronts Who’s Spending and Where

The State of Upfronts 2025: Who’s Spending and Where

If you’re in the business of planning media buys or closing new accounts, Upfronts 2025 offered more than just…
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What ChatGPT Taught Us About Consumer Behavior

What ChatGPT Taught Us About Consumer Behavior

When ChatGPT first hit the scene, it sparked headlines, side-eyes, and existential debates. But now that we’re…
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Back to School eBook ()

[eBook] 92 Marketing Leaders Betting Big on Back-to-School 2025

Q2 might feel a little early to be talking about backpacks, lunch boxes, and dorm décor—but in the world of…
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