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Updated July 2023: Winmo Adds Social Spending Across 5 Platforms (Interactive Tour)
In 2023, Winmo, the most widely used B2B sales intelligence tool for the advertising industry in…

37 US Brands with New CMOs (Q2 2023)
As we know, CMOs have been known to switch roles more often than the other C-suites. Moving to different companies…

Four Ways to Implement ChatGPT in Your RFP Strategy
Just as sales professionals are always on the lookout for new ways to engage with prospects and close more deals,…

3 Ways to Implement ChatGPT in Your Sales Outreach
Sales professionals are always on the lookout for new ways to engage with prospects and close more deals. CRMs…

New Business Trends: Q2 2023 Ripe for Agency Hires
Winmo's sales lead resource, WinmoEdge is on the front line of agency hire trends, tracking accounts on the move,…

Tech Layoffs Will Prompt CMOs to Seek New Agency Partners
According to data from Winmo, almost a third (31%) of tech brands that reported layoffs in Q4 2022 and/or Q1 2023…

70 Brands x MLB Sponsors Planning in Q2 2023
Even though only three full months have passed since the Houston Astros beat the Philadelphia Phillies to claim…

The Ad Industry’s Top Sales Activations
It can be hard to know how to spend your time as a sales professional — you have to know which leads are worth…

The Hottest Winter Brands Increasing Digital Advertising
It might be the second week of January, but the first week is really just a test run, even for the hottest winter…

Winmo’s Most Viewed Articles of 2022
Not surprisingly, the majority of Winmo's most-viewed blog posts in 2021 centered around data. After 2020, many…

Four Brands Ramping Up Their Google Ad Spending: Q4 2022
Looking to find prospects on Winmo that have a budget in search spending? Great news! Winmo’s latest addition,…

Growing Podcast Advertisers: Q4 2022
Podcast advertising works. I mean really works... It amplifies consumers' brand awareness and affinity, boosts…