Business Development

Winmo Database Now Tracking Influencer Relationships
Winmo has expanded its advertiser-agency database to include a fast-growing segment of the marketing ecosystem:…

How to Maximize Trade Show ROI: Best Practices for 2025
Trade shows remain a cornerstone for business development and brand building, but in 2025, achieving a strong return…

What ChatGPT Taught Us About Consumer Behavior
When ChatGPT first hit the scene, it sparked headlines, side-eyes, and existential debates. But now that we’re…

[eBook] 92 Marketing Leaders Betting Big on Back-to-School 2025
Q2 might feel a little early to be talking about backpacks, lunch boxes, and dorm décor—but in the world of…

Sustainability in Sponsorships: Winning Fans and Planet-Friendly Partnerships
Sustainability is no longer a nice-to-have — it’s table stakes. Whether you’re brand-building cultural relevance,…

12 Tips for Your Sales Outreach
As a marketer, I know sales is no walk in the park—unless that park is on fire and you’re being…

Uncovering IPG’s US and UK Agency Network: How Winmo Delivers the Inside Track
As the advertising world buzzes with news of Omnicom’s acquisition of Interpublic Group (IPG), it’s clear that…

A New Era in Advertising: What Omnicom + IPG Means for You
Big news like this week's Omnicom and IPG merger doesn’t just make waves—it changes the game.
As the CEO…

ZoomInfo vs. Winmo Competitive Analysis
Having the appropriate sales enablement tools in your tech stack is vital to winning new business. Winmo and ZoomInfo…

Updated June 2024: 6 Tips For A Killer Outbound Sales Strategy
Engaging in outbound sales means you can target the exact type of customer you want, rather than waiting for them…

The Winmo Guide to Sales Intelligence: Updated May 2024
The most successful salespeople research, monitor, and analyze their prospects’ pain points. Yet, gathering this…

Newest Advertisers in Winmo: May 2024
Winmo is constantly adding new advertisers and agencies to our database… That’s why we’re the most comprehensive…