Marketing

5 Marketing Budget Predictions for 2023
In 2023, marketing budgets are expected to continue their upward trend. And businesses are allocating more resources…

Top US Social Spenders: TikTok Advertisers
US ad spend on social media is projected to grow 9% this year, and return to double-digit growth in 2024, per eMarketer.…

List Download: 25 Super Bowl LVII Advertisers
While we don't even know which teams are playing in this year's Super Bowl (though if you aren't rooting for the…

The Hottest Winter Brands Increasing Digital Advertising
It might be the second week of January, but the first week is really just a test run, even for the hottest winter…

Winmo’s Most Viewed Articles of 2022
Not surprisingly, the majority of Winmo's most-viewed blog posts in 2021 centered around data. After 2020, many…

24 Brands Increasing Their Experiential Marketing Investments
The experiential world doesn’t have neatly defined edges. For some, it may represent “party planning” and…

Four Brands Ramping Up Their Google Ad Spending: Q4 2022
Looking to find prospects on Winmo that have a budget in search spending? Great news! Winmo’s latest addition,…

Growing Podcast Advertisers: Q4 2022
Podcast advertising works. I mean really works... It amplifies consumers' brand awareness and affinity, boosts…

Biggest New CMO Hires: Q4 2022
If Q3 is the slowest quarter, Q4 is the craziest. It's a race to the finish line to meet sales and revenue goals,…

eBook Download: Brands Targeting Gen-Z Planning in Q1 2023
Gen Z's spending power is on the rise. According to a recent Bloomberg report, young students and professionals…

What’s Holding You Back From Prospecting Productivity?
As if sales professionals aren't already busy enough, their productivity has a profound impact on profitability…

Download: 2022 Midterm Election Report
With a little more than two months to go, incumbents and challengers alike have poured millions of dollars into…