For agencies and marketing firms, creating a new business process can be a real struggle. Many lack a dedicated sales and business development person and even more do not use technology/resources that can effectively help their prospecting and outreach efforts at all.
https://www.winmo.com/wp-content/uploads/2017/09/evan-kirby-65496-scaled.jpg17072560Jared Smithhttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgJared Smith2017-09-08 11:13:212025-06-11 12:07:28How to Find New Business Leads for Your Agency
Like with any kind of sales, the biggest pain point is time. Sales people waste a ton of time doing inefficient prospecting — trying to find the right decision makers, find qualified potential clients, and then try to figure out how to contact them. If you’re spending time prospecting instead of selling, you’re leaving money on the table every single day.
Being named to Inc. Magazine’s 5000 Fastest Growing Companies is a big deal when it happens once. When it happens five times, you know you’re doing something right. Read more
https://www.winmo.com/wp-content/uploads/2017/08/japheth-mast-329255-scaled.jpg17072560Duncan Connorhttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgDuncan Connor2017-08-18 10:11:222025-06-03 14:04:16Winmo Named On Inc5000 List for Fifth Time
Fabletics, the women’s athleisure brand made famous by its famous co-founder Kate Hudson, has seen some changes over the last year. The brand started purely online, and continues to do most of its business through its website. However, the company is starting to roll out its new strategy, including brick-and-mortar stores, as well as some changes in the marketing department. Read more
https://www.winmo.com/wp-content/uploads/2017/08/ricardo-estefanio-332093-scaled.jpg17072560Tevah Sturmhttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgTevah Sturm2017-08-13 15:00:232025-06-11 15:36:54VAI Deep Dive: Fabletics
We’ve said it before, and we’ll keep saying it: CMO turnover is the strongest signal that changes between a brand and its agencies are coming. It might not be true immediately, and it might not be true in all cases, but most of the time, when a brand’s CMO changes, its agency relationships will follow. Read more
https://www.winmo.com/wp-content/uploads/2017/08/paul-bence-395888-scaled.jpg17042560Brent Hodginshttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgBrent Hodgins2017-08-09 10:46:232025-06-12 20:35:26How Agencies and Media Sellers Can Spot New Business Opportunities
https://www.winmo.com/wp-content/uploads/2017/08/nathan-dumlao-263787-scaled.jpg17072560Duncan Connorhttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgDuncan Connor2017-08-09 07:00:232025-02-06 17:02:40What Not to Do With Your Business Contacts: 10 Sales Mistakes to Avoid
Whether you’re prospecting or just trying to get a business email address of a friend, the days of being able to find a business email address directory on a website are long gone. Times have changed and anyone tasked with agency new business outreach — or working as a sales development rep — can tell you business email addresses are precious, and carefully guarded by webmasters and executive gatekeepers. But they’re not impossible to get.
As with most things in life, when it comes to your marketing and advertising software, what you get out depends on what you put in. Knowing what you want to get out of your software platforms is the most effective way to make sure you actually get the software that’s right for you. Read more
https://www.winmo.com/wp-content/uploads/2017/07/advertising-and-marketing-software.png600800Duncan Connorhttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgDuncan Connor2017-07-31 14:02:112025-06-11 16:06:00How to Get the Most Out of Your Advertising, Marketing and Promotions Software
Effective lead generation takes many forms, depending on what resources you want to apply to it. Here are some agency new business lead generation ideas to keep in mind.
https://www.winmo.com/wp-content/uploads/2017/07/rawpixel-com-284723-scaled.jpg19002560Duncan Connorhttps://www.winmo.com/wp-content/uploads/2025/11/Winmo-Powered-By-MediaRadar-Grey.svgDuncan Connor2017-07-27 07:30:242025-06-04 09:58:50Business Development Lead Generation Tips for Your Agency
With so many myths about sales prospecting out there, it can be hard for media sellers to tell the difference between prospecting skills that work and quotes stolen from 80s movies about sales.
How to Find New Business Leads for Your Agency
in Agency New Businessby Jared SmithFor agencies and marketing firms, creating a new business process can be a real struggle. Many lack a dedicated sales and business development person and even more do not use technology/resources that can effectively help their prospecting and outreach efforts at all.
Read more
How Winmo Addresses Common Sales Pain Points
in Ad Sales, Agency New Business, Marketing Techby Rick MurrayLike with any kind of sales, the biggest pain point is time. Sales people waste a ton of time doing inefficient prospecting — trying to find the right decision makers, find qualified potential clients, and then try to figure out how to contact them. If you’re spending time prospecting instead of selling, you’re leaving money on the table every single day.
Read more
Winmo Named On Inc5000 List for Fifth Time
in Ad Sales, Agency New Businessby Duncan ConnorBeing named to Inc. Magazine’s 5000 Fastest Growing Companies is a big deal when it happens once. When it happens five times, you know you’re doing something right. Read more
VAI Deep Dive: Fabletics
in Agency New Business, Marketingby Tevah SturmFabletics, the women’s athleisure brand made famous by its famous co-founder Kate Hudson, has seen some changes over the last year. The brand started purely online, and continues to do most of its business through its website. However, the company is starting to roll out its new strategy, including brick-and-mortar stores, as well as some changes in the marketing department. Read more
How Agencies and Media Sellers Can Spot New Business Opportunities
in Ad Sales, Agency New Business, Business Developmentby Brent HodginsWe’ve said it before, and we’ll keep saying it: CMO turnover is the strongest signal that changes between a brand and its agencies are coming. It might not be true immediately, and it might not be true in all cases, but most of the time, when a brand’s CMO changes, its agency relationships will follow. Read more
What Not to Do With Your Business Contacts: 10 Sales Mistakes to Avoid
in Ad Sales, Agency New Businessby Duncan ConnorWhere’s the introductory paragraph? See point 6.
Read more
Email Hunting Made Easy
in Agency New Businessby Duncan ConnorWhether you’re prospecting or just trying to get a business email address of a friend, the days of being able to find a business email address directory on a website are long gone. Times have changed and anyone tasked with agency new business outreach — or working as a sales development rep — can tell you business email addresses are precious, and carefully guarded by webmasters and executive gatekeepers. But they’re not impossible to get.
Read more
How to Get the Most Out of Your Advertising, Marketing and Promotions Software
in Agency New Business, Marketing Tech, UKby Duncan ConnorAs with most things in life, when it comes to your marketing and advertising software, what you get out depends on what you put in. Knowing what you want to get out of your software platforms is the most effective way to make sure you actually get the software that’s right for you. Read more
Business Development Lead Generation Tips for Your Agency
in Agency New Business, Business Development, Salesby Duncan ConnorEffective lead generation takes many forms, depending on what resources you want to apply to it. Here are some agency new business lead generation ideas to keep in mind.
Read more
25 Sales Prospecting Tips for Media Sellers
in Ad Sales, Marketingby Duncan ConnorWith so many myths about sales prospecting out there, it can be hard for media sellers to tell the difference between prospecting skills that work and quotes stolen from 80s movies about sales.
Read more