Business Development

Updated: 5 Essential Skills Needed to Lead a Sales Team
There are certain skills required to be an excellent seller like grit, determination, communication skills, and…

Updated: How to Build a Winning New Business Referral Strategy
We work with thousands of agencies - big and small - who come to us with the same question, how do I grow my business…

What Will Nonprofit Sponsorships Look Like in 2021?
Nonprofits have been on the front lines of the pandemic. They assist families across the country facing the grim…

Winmo Introduces Direct Response TV Insights
Interested in tapping into direct response TV (DRTV) ad budgets? Winmo has teamed up with Media Analytics to integrate…

3 Business Development Tips To Help You Win More Business
Business development plays a crucial role in the success of an organization as it’s what keeps the sales pipeline…

Mirren Live 2019: The Ultimate Speaker Contact List
If you’re an agency leader seeking the best strategies and tactics to enhance your agency’s growth, there is…

Media Accounts On The Move: Regions Bank Picks m/Six, Prestone Selects Doner, & More
Agency shifts are a leading predictor of upcoming opportunities for media and marketing sales professionals for…

CMO Sweetspot: 5 Retail CMOs to Target Now
Understanding when CMOs are likely to rotate up and out of their roles is essential to knowing the right time to…

Hit List: Emerging Cannabis Brands Lighting Up Marketing Spend in 2019
Updated: May 24th, 2019
Predicted to reach $22 billion by 2020, the cannabis industry is booming with potential…

Prospect List: Travel & Tourism Brands With Marketing Opportunities On The Horizon
It's officially Spring Break season and as the weather continues to get warmer, the opportunities for marketing…

Millennial Media Opps: American Express, Miller Lite & 4 Other Brands
The generation of younger consumers makes up 21% of consumer discretionary purchases, which is estimated to be…

Netflix, Nissan, & 5 Other CMO Shifts New Business Pros Need To Watch
When you’re looking to pitch your services to brands, timing is everything. If you wait until the review is announced,…