Sponsorship

It’s the Final Countdown: 100+ Brands Planning in Q4
We did it — we made it to the last quarter of 2020. This year, Q1 was full of wide-eyed optimism, Q2 lasted…

How Advertisers are Adjusting to Fan-Less Sports
Today, global sports sponsorship rights fees may fall 37% with fan-less sports. From $46.1 billion in 2019 to $28.9…

Winmo & GumGum Sports Give Sponsorship Sellers an Unfair Advantage
Sales intelligence leader Winmo has teamed up with GumGum Sports, the leading AI-powered sponsorship analytics…

Client Spotlight: Warped Tour Founders, KL Group Turn Latest Venture Virtual
Kevin Lyman Group, known for the Vans Warped Tour summer concert series, was scheduled to host 320 Festival this…

6 Brands Targeting GenZ Through eSports
Advertisers are signing up for eSports to compete for GenZ’s attention, check out the brands on our watch list.
Creators…

100 Sponsorship Spenders Planning in Q2 2020
Instead of hitting the same tired prospect list, our most successful sponsorship, and ad sales clients find creative…

The #1 Tool to Reallocate Your Event Budget
With the sudden shutdown of the US economy, the event and conference industry is hit hard. As a ripple effect,…

5 Cannabis Brands Sparking Up Marketing Spend
Cannabis and CBD brands are shelling out right now to reach homebound (and possibly anxiety-ridden) consumers.…

Updated: The Art of Virtualizing Live Events
From Cannes to the Tony’s, SXSW to Coachella, thousands of live events have been canceled or postponed amidst…

6 Benefits of Investing in Sales Training for Your Team
A strong sales team is one of the most important tools a company can equip itself with when looking to significantly…

CCPA Best Practices
Notice: This is for discussion purposes only. Winmo is not qualified to provide legal advice of any kind and is…

Five Brands with Sponsorship Sales Opportunities
Throughout 2018, sponsorship spending increased by 3.6 percent to $23.1 billion. In 2019 the success continued…