Sponsorship

First Timers: 4 Brands That Hired Their First-Ever CMO

If you’re responsible for driving sales, you know that it's crucial to track decision-maker shifts in order to…
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Prospect List: Top Beverage Advertisers

Prospect List: Top Beverage Advertisers

According to reports, total US ad spend in 2018 reached $151 billion, a 4.1% increase over the previous year. A…
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9 Brands Jumping Into the Esports Arena

Slated to reach $1.1 billion by the end of this year, with a global audience of 453.8 million people, the Esports…
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how to craft and pitch a sponsorship proposal

How to Craft & Pitch A Sponsorship Proposal

Are you responsible for developing external partnerships for your organization? Whether you are brand new to sponsorship…
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7 AOR Shifts Presenting Opportunities for Sellers Right Now

Paying attention to agency of record shifts and understanding what opportunities they present have the ability…
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Hot Off the Press: Nonprofit Organizations Who Need Marketing Assistance Right Now

Nonprofits present a unique marketing opportunity for businesses to partner in sharing their purpose and spread…
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Predicted Agency of Record Shifts in H2 2019

Whether you’re a media seller, vendor or new business professional, we all wish we had a crystal ball when it…
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60 Sponsorship Spenders Planning in Q2 & How to Reach Them

In the realm of sponsorship sales, it's not just about getting your hands on decision-maker contact information.…
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Top 6 American Football Sponsorship Spenders

There is without a doubt a continued rise in NFL League/ team sponsorship and the amount of revenue that comes…
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3 Reasons Sellers Should Leverage Social Demographic Data for Prospecting

After a long day at work, you probably get home, cook some dinner and then hop onto social media for a bit. There…
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Hit List: Emerging Cannabis Brands Lighting Up Marketing Spend in 2019

Updated: May 24th, 2019 Predicted to reach $22 billion by 2020, the cannabis industry is booming with potential…
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Prospect List: Travel & Tourism Brands With Marketing Opportunities On The Horizon

It's officially Spring Break season and as the weather continues to get warmer, the opportunities for marketing…
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