Political Ad Spend for National & Local Campaigns: Where are the Best Opportunities to Win More?
It is generally assumed that national political contests are the best way to win more business. However, you may be surprised...
The Role of “Micro-moments” in Strategic New Business Development
Micro-moments are small, but mighty touch points along the path to purchase that are hugely valuable when used effectively for...
The Strategy Behind Nike’s Growing Investment in Sports Sponsorships and Athlete Endorsements
After dropping another star athlete in the midst of yet another scandal, it seems the time has come for Nike to...
Sales
Winmo Now Empowers Customers to Track New Business Opportunities by Location & Industry
Since the debut of our latest sales intelligence solution, Winmo, we’ve been hard at work adding features that further empower our customers win...
UK
How to Win More Business with DailyVista
Wouldn’t it be great if you were able to efficiently identify new business opportunities and begin prospecting efforts at least 3-6 months...
5 Simple Ways to Improve Sales and Prospecting Productivity
The productivity of your sales team has a profound impact on your profitability and overall revenue growth.
Marketing Tech
Sales Lessons from Google on Programmatic Advertising
Google has adopted a new programmatic-first approach to selling advertising in order to compete for consumers attention during important micro-moments along...
Agency New Business
The Complete List of Interpublic Group (IPG) Agencies
Updated: June 20, 2019 Want the full list of agency holding companies and their subsidiaries? Access it here.  Looking for...
UK
Time Management Advice for Busy Sales Executives
When you are in a senior-level executive role, most of your day is spent putting out fires and managing interruptions in...
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