Winmo Turns Two

Time flies when you’re helping sales professionals win new business. Isn’t that how the saying goes? Having launched Winmo into the marketing and advertising industry two years ago, our development team has continued evolving the platform by adding new, strategic enhancements and integrations. In fact, over 2,600 features have been added to Winmo since it’s introduction to the marketplace. Think about it: that’s more than 100 features each month! While the infographic below shows our milestone enhancements we asked our EVP of Product, Billy Boydston, to tell us about the three that made the biggest impact. Pathmatics Integration: Our partnership with Pathmatics provides Winmo customers with additional insight into the advertisers they are prospecting. This integration not only highlights recent creative and where these spots display, but it also highlights the percent of ads placed programmatically versus direct. Integrated Edge experience: After rebranding DailyVista as WinmoEdge, the team focused on providing a truly integrated experience for our users. Now, Edge readers can set alerts, export contacts, and start a conversation in our social community, all from within the Winmo product. Martech Database: Based on customer requests over the past year, our research team was able to develop a database of the top marketing technology companies, and the decision-makers within. This additional dataset now provides our customers with   access to the entire marketing ecosystem, once again,  all within the Winmo platform....

17 Sales Tips for Ending 2017 Strong (Infographic)

The Q3 window is closing quickly, and with only 3 short months left to hit your 2017 goals it’s time to get serious and prioritize the sales tactics that actually have a chance at helping you finish the year strong. Here are 17 worth trying out:

How to Be a Business Leads Generation Hero

Agencies can often have a hard time creating a business lead generation process to effectively drive new business. Here’s a list of 10 simple business lead generation ideas for anyone working in new business development. Be the hero your agency needs! Get a free trial of Winmo...

Agency New Business Tools Mashup

With the release of the annual Mirren/RSW New Business Tools Report, agency professionals are taking a closer look at their new business toolkit to see what’s actually working and what new resources should be added. Giving a proactive and candid look at the landscape of agency new business and the tools needed to grow your business, this report offers an industry guide on what’s working for successful agencies, and what’s not. Our infographic below gives a quick glimpse into the platforms helping agencies build hyper-targeted prospect lists to fuel their sales and marketing outreach. We couldn’t be more proud that more agencies than ever call Winmo and The List the most accurate, most reliable and most preferred list-building tool to win more business. To download this infographic, click...

The CMO Lifecycle: Tenure Analysis & Potential Sales Opps

Our inaugural report, “The CMO Lifecycle: Tenure Analysis & Potential Sales Opportunities,” shows that CMOs are rotating out on an average pace of every 38 months – meaning the market has never been more primed for potential sales opportunities. Reporting on over 1400 CMO tenures across 1100 national advertisers, new business professionals should leverage this report to identify by-industry tenure trends as well as potential sales...
Show Buttons
Share On Facebook
Share On Twitter
Share On Google Plus
Share On Linkedin
Hide Buttons